Attention shoppers: Researchers find neurons that encode the value of different goods
Researchers at Harvard Medical School (HMS) report in the April 23 issue of Nature that they have identified neurons that encode the values that subjects assign to different items. The activity of these neurons might facilitate the process of decision-making that occurs when someone chooses between different goods. "We have long known that different neurons in various parts of the brain re...Value of services performed by insects tops $57 billion in US
Think twice before you blithely swat, stomp, curse or ignore insects, says Cornell University entomologist John Losey, who co-authored a study that shows the dollar value of some of those insect services is more than $57 billion in the United States annually. The research appears in the journal BioScience today (April 1). "Most insects tirelessly perform functions that improve our environm...Researchers identify neurons that assign value during learning
By using an experimental trick to activate certain sets of neurons and effectively substitute activation of these cells for positive or negative experiences, researchers have been able to identify neurons in the fruit fly Drosophila that are responsible for assigning value to stimuli during so-called associative learning. The findings, which advance our understanding of how, at the cellular level...Tapping the value of entrepreneurial advisors
In a discussion moderated by my colleague, Matthew Sto...Delivering value instead of advertising - what a concept!
We find that families do not want to have their...DHC 2007: Controlling health IT costs the key to capturing value
Why that distortion exists could be the subject of an entire conference, and it occupied a fair amount of time during Digital Healthc...On the Web, attention spans shrink, the need for value rises
With these tools, everyone can have their 15 minutes - but just 15 minutes. Maybe not even that. It seems that 15 minutes is about all anyone has time for these days, at least in...Fusion 2007: In e-legalities, CIOs and lawyers combine to provide business value
That was the message of attorney Erik Phelps, a partner in the law firm <a href="http://www.mbfl...Reflecting On Personal Values Can Lower Stress Responses
Recent research findings suggest that reflecting on personal values can keep neuroendocrine and psychological responses to stress at low levels. Stress is implicated in the development //and progression of a broad array of mental and physical health disorders. Theory and research on the self suggest that self-affirming activities may buffer these adverse effects. A recent stu...Foods produced organically have better health value
Latest research shows that foods grown organically have better health value. Besides being zero in the harmful chemicals of pesticides and insecticides they increase the nutritional value of food.// The study is in the infancy. Around the globe research is being done in this field. Pesticides and insecticides leave harmful chemicals over food surface and cause health problem...Decision-Making Enabled By Neurons: Value Assigned To Available Choices.
Researchers at Harvard Medical School have been able to pinpoint the neurons that are capable of deciphering the value that people attach// to different items. The activity of these neurons predicts the nature of decision making, when a person needs to choose from an array of items available. To quote the words of Camillo Padoa-Schioppa, PhD, HMS research fellow in neurobiology and lead...Learning the Value of Prevention and Treatment in Oral Clefting
The burden of oral clefting leaves some with psychological problems into adulthood. A new study evaluating the impact of oral clefting on quality of life can be used to learn about the psychological //benefits and cost effectiveness of prevention and treatment. Oral clefting is one of the most common birth defects. The impact of oral clefting can be substantial and can vary by age an...Warm Watermelon Scores Over Cold In Nutritive Value
Washington: Researchers from the U.S. Department of Agriculture have indicated the enhanced nutritive benefits of watermelon at normal temperature as against cold Watermelon. // According to scientists, watermelons are a production house of nutrients even after they are severed from the parent plant, which slows down once the melon is cooled. Further, researchers said that watermelons...Value-Line Oxygen Power Take Off Flowmeters
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