marketing 1 3

Tag: "marketing" at medical news

Anastrozole Is A More Effective Cancer Drug

...he case of tamoxifen, it was 90. AstraZeneca is marketing anastrozole as Arimidex, and this has received the support of the NHS in Scotland. Tamoxifen administered over 5 years after initial surgery brought down the recurrence of breast cancer by 50%, and administering anastrozole reduces it by a further 26...

Government May Downgrade Cannabis

...Regulatory Agency (MHRA) is yet to give the drug a marketing authorization. The country’s Home Secretary Charles Clarke will take a decision with regard to the drug in early 2006. A political decision may have to be taken by Clarke concerning the drug. The inquest will seek to find out if the cannabis-based dr...

Vaccine For Cervical Cancer Awaits Approval

...gency for Sanofi Pasteur MSD has to approve of the marketing authorization for selling the product in Europe. Gardasil is reported to have a decided advantage over GlaxoSmithKline’s Cervarix. Both the drugs are equally effective when it comes to dealing with the human papillomavirus which causes cancer. The p...

Medical Tourism To India Hurts US Hospitals

... tide as it were, they are embarking on aggressive marketing strategies to make sure that the average American gets his surgeries done in-house. It is reported that 1.5 lakh medical tourists went to India last year. This number is expected to surge by 15 percent this year and by 2012 it could net $2.3 billio...

Anti-smoking advertisements to be funded by Cigarette manufacturers

...facturers in a plan to boost cigarettee smoking is marketing cigarettes with different labels codes falsely marketing cigarettes with different concentration of tar and tobacco, encouraging people to opt for mild tobac...

Medicare Data would help in Drug Validation

... no clinical trial of the drug is taken after post marketing of the drug, the adverse action of the drug is only known when millions of people are exposed of the drug and suffers of the drug reactions. Researchers feel that if data from Medicare is shared with FDA, CDC or other drug monitoring association it w...

Advertisements Prompt Youth To Drink

...based on industry figures, and found investment in marketing also increased consumption. Lead researcher Leslie Snyder said the findings suggested a direct link between advertising and youth drinking. --Edited IANS...

Ossur Acquires the U.S. Orthopaedics Company

...evelopment, manufacturing, distribution, sales and marketing of braces and support products and prosthetics. Headquartered in Reykjavik, Iceland, the company has operations and a distribution network throughout the world....

New Rule Results In The Complete Makeover In The Field Of Drug Advertising

... confusing these days are due to the liability and marketing concerns faced by the drug maker. In this confusion he has forgotten to cater the needs of the physician. Secondly a lot of information is known about the drug and all of it has to be included in the label, which again becomes very difficult. And thi...

Kellogg Warned Against Its Marketing Strategies

...sumer group which feels that they are using unfair marketing practices aimed at kids.In fact they are contempla...g a Massachusetts court to stop the companies from marketing junk foods in venues where 15 percent or more of the audience is under age 8, and to stop promoting ...

Smokers Sue Tobacco Major Philip Morris

...company has been accused of indulging in deceptive marketing to encourage smoking. A class action status is sought by the group for all people aged over 50 years and who have been smoking a packet of cigarettes per day for 20 years. Even small tumors in the lungs can be detected by CT scans, leading to earl...

Malaria May Gain Resistance To Single Drug Prescriptions

...maceutical companies have been called upon to stop marketing a single treatment malarial drug, by the World Health Organization (WHO), as the parasite which causes malaria may develop a resistance to it. // Arata Kochi, director of the WHO's malaria department, said that the practice of using artemisinin, on...

Marketing of Low Tar Cigarette Brand by BAT Unethical

...e company had been found to hide the difference in marketing campaigns and labels printed on cigarette packs. Alarmingly, these cigarettes with high tar and nicotine yield were projected as low tar alternatives to smokers concerned about their health. The company even ignored most of the ethical concerns tha...

Anti-Retrovirals in Africa, not a distant dream

...enture, called Sonke Pharmaceuticals, in charge of marketing the products under the brand name 'Sonke'. Governments, retail pharmacists, HIV/AIDS disease management companies, nongovernmental organizations and independent community treatment organizations in South Africa, Botswana and Namibia, will be the cont...

More Study On Side Effects of ADHD Drug Needed: Shire Pharmaceuticals

...ted that strong warnings should be associated with marketing of such drugs. There is a possibility of sudden death, heart attacks and other complications associated with the use of the drug. The company officials have expressed keen interest in evaluating the relationship between these drugs and cardiovascul...

Women's Self-Esteem Not Lowered By Seeing Ultra Thin Models

...he advertisement. Based on this trend, // a lot of marketing companies (including Dove) have started looking out for realistic-looking models to convey messages in an effective way. A new study has now revealed that moderately heavy women are more likely to lower the onlooker’s self esteem, contrary to the e...

Yoga Guru Ramdev Invited to Tap Ayurveda Potential by Jharkhand Govt

...n invited to set up a facility for manufacture and marketing of Ayurvedic medicine preparations using the abundant state reserve of medicinal plants. The government is likely to sign a memorandum of understanding (MoU) with Ramdev next week when he arrives here for a yoga camp at the invitation of the state ...

Valentine Day Becoming Popular In India

...ts to show love every day," asks Sanjoy Samanta, a marketing executive who plans to buy a diamond pendant for his wife. "I am not allowed to buy gifts for him during the rest of the year, so this is my chance. I've spent heavily on clothing and music CD's for my boyfriend," said Asha Chauhan, a broadcast med...

Vaccine For Bird Flu May Not Be Effective

...to be in production by the end of the year, and is marketing it to the British government, among others. The British government has ordered two to three million doses of this vaccine and is soon to announce which company among those who tendered has been awarded the contract. Researchers led by Yi Guan, of...

Americans Not Interested In Choosing Sex Of Child: Survey

...o consumers at the completion of that trial. The marketing and increased availability of the technology poses moral, legal and social issues. Some fear that sex selection may disrupt the natural sex ratio and contribute to gender discrimination. 'So far, all of the ethical discussions about sex selection h...

1 2 3 4 5 6 7 8 9 10