Internet-enabled niche markets take center stage
... it nitch or the more cosmopolitan neesh, the term niche is spelled the same way, and thanks in large measu...ed on what some are calling a seismic shift toward niche products, and the Internet and its low-cost distribution channel have emerged as the way to move the...Outflanking the Google, Yahoo, MSN juggernaut
...oardTracker . People - Wink and Spock . Other niche players are scrambling for action by focusing their search technologies into searching your desktop ( Copernicus ); providing an offline search packet of selected content ( Webaroo ); or focusing on mobile search ( AskMeNow , Mogmo , or mInfo ). O...CIO Leadership Series: Tanya Townsend, Saint Clare's Hospital
...ocumentation in the operating room, and MedHost, a niche application for emergency-room documentation. All are tied together either through technological interfaces or process mapping. "We leveraged what was already available to us, and then we basically did a gap analysis of what holes these systems wer...Cieslewicz, Barrett talk economic collaboration
...illion in research spending last year, has found a niche in life science companies spun out of the university. Partly as a result of the high-paying jobs this model produces, Dane County is the fastest growing county in the state, adding about 60,000 residents every 10 years. Milwaukee, once anchored by ...Venture-backed firms could become eligible for federal SBIR grants
...employees, regularly developing risky, exotic, and niche technologies in early and conceptual stages. Through the SBIR program, 10 federal agencies award 2.5 percent of their outside research budgets to small businesses. The National Institutes of Health , for instance, have a budget of more than $500 mi...Protein lab could prosper under new owner
...sed private equity investor in lower-middle market niche products and services companies, purchased SPL for $81 million. SPL has 121 employees and owns a biopharmaceutical manufacturing facility in Waunakee and another in Changzhou, China. The Chinese facility, Changzhou SPL, is the product of a 1999 join...Potawatomis to ramp up their investing
...sed on their current client base, and their unique niche product," said Carol Leese, CEO of PBDC. Besides Brendan's anticipated profitability, the investment allows the Potawatomis to exploit a synergistic advantage. Brendan's help desk and programming needs will be served by a recent PBDC acquisition, ...... including Wisconsin, scrambling to find the right niche within the growing medical biotech market, new players must proceed with caution. But many communities have other foundations upon which to build a tech-based economy. That exercise is under way in Ashland, where the first Lake Superior Region Techn...Can Madison become a video game Mecca?
...hub for games used in commercial entertainment and niche markets such as learning, health, and advertising. "This is a niche that is just starting," he said, "but will someday be a major economic factor." U niversity coop...Satellite radio can promote your national brand
...S Radio. Both offer over a hundred mass appeal and niche programming channels. Both offer subscribers Internet-based listening options. Both partner with automobile and car stereo manufacturers to make their hardware more accessible to consumers. As a result, both companies are reporting significant subscr...Wisconsin to show up at BIO in numbers
...for business partners in molecular diagnostics and niche applications such as molecular diagnostics for the biodefense effort," Reynolds said. Milwaukee is attempting to build a knowledge-based economy with the help of renewed research vigor. Milwaukee County Research Park, the Wisconsin Association for B...FDA programs encourage and expedite drug development and approval
..., Amgen and Genentech, were built on the lucrative niche of orphan drugs and biologics. Several orphan drugs have annual sales of over $1 billion. In Wisconsin, a number of companies and researchers are developing potential orphan products. Promising compounds likely to qualify for orphan product status...Consumer "engagement" stressed at e-Business seminar
...contextual marketing," the targeting of an ad to a niche group, such as parents who buy toilet paper. [Th...d may offer ways for advertisers to further target niche markets. Meanwhile, audiences may slowly be wooed through the exchange of information, Ramsey said...RFID technology is opportunity for Wisconsin companies
...r all the equipment in a rental place. It serves a niche where passive RFID tags don't, Pulvermacher says. It's long-range, and bi-directional, and it can go into a low-power, sleep mode after the message is received. "The original application was to track cars coming into a parking lot to notify people i...RFID gaining investment momentum
...self-adaptive silicon-Impinj) or an expertise in a niche market (i.e., Pharma-TAGSYS). However, as the RFID market opportunity becomes more clearly defined in the next 1-2 years, we expect the incumbents will seek to fill "business" gaps and, thus we anticipate increased industry consolidation. Outlook ......le living with diabetes. Sadly enough, this is no niche market. Some 6.3% of the U.S. population suffers from diabetes, and another 64 million are at risk of diagnosis within the next 10 years. Nutrihand offered either directly to consumers or as a private-label service from healthcare providers is well...UW's Waisman Center seeing strong demand for biomanufacturing facility time
...n the country. (Others are specific-use labs.) Its niche serves university researchers and very early stage companies that can't afford their own biomanufacturing labs. Users are fully funding facility Those users are fully funding the facility's $1.3 million annual operating cost, Keach said. Among the...How Sub-Zero Freezer Co. uses technology to revolutionize customer service
... brand. "We have a big brand name, but we serve a niche market," explained Bedard. "And more competitors are coming out every year. We need to be more clever and use our resources more wisely. We want to continue to be the leader in the high-end segment of the appliance category. CRM will help us develop ...Budget axe could cut SE Wisconsin tech alliance funding
... we feel Milwaukee, as a region, could carve out a niche for itself," said Dave Gilbert, senior adviser to UWM Chancellor Carlos Santiago. The BTA is an effort to guide the economy of Wisconsin from industrial to research-based pursuits. Since the organization was founded in 2004, it has sought to bring t...Conference focuses on experience, challenges of being an entrepreneur
... the trick is to be able to take action and find a niche market that is both profitable and undominated by bigger competitors. "Large companies move very slowly, and as an entrepreneur you can run circles around them," Kerndt said, "but you have to pick the circles." Lunch at the conference was accompanie...Brown Deer start-up wants to serve up foreign film through broadband box
Brown Deer, Wis. Anil Gupte plans to refine the niche of independent, foreign films as the U.S. improves...enting the internet, international and independent niche he longed to develop. The company would soon fail; broadband was just not a common feature in the U....Broadlook narrows search for sales leads with software
...of his earlier venture, which recruited people for niche positions in technology companies. The idea is to find people you wouldn't spot using typical search engines and tools. With Eclipse, a user can grab contact information from such sources as online employee directories, association listings and chamb...Drug-delivery patch wins at UW business-plan competition
... the device is human-certified, they will target a niche market of animal researchers who could use the drug-delivery system, Puccinelli said. He said it would probably cost $3 to make a single-use patch. In the future, Ratio might also make patches that can respond to a patient's physical conditions and ...Chippewa Valley angels invest in network hardware company
Eau Claire, Wis. Small Tree Communications , a niche hardware company that makes networking products fo... "Angel Investor Networks is trying to fill that niche of the very early funding of a startup company," Johnson said. "Unfortunately, it's also the area wi...Can you keep ahead of progress? An exclusive interview with Rick Smith of iNoc
...or IT leader, Ricks situation represents a growing niche of IT in Wisconsin. Smith INoc is a remote net...ings by local government providers, that created a niche for wireless solutions. Those community wireless networks are testing network capabilities in unique...Why bad technology happens to good organizations
...in a good organization, forward-looking, filling a niche in the market, with supportive customers, a revenue stream, happy employees upstanding members of our business and social community. And then bad technology happens. That new Accounts Receivable system is mailing dunning letters to our paid custo...Untangling the Web: Northwoods Software in profile
...r We see a lot of companies that have developed a niche product for somebody, and then they decide theyre going to put all of their effort into that, Bieser said. So, I think a big obstacle we have avoided is to fall in love with our own ideas. You have to be visionary and drive things forward, but you al...Investors hear about new agricultural technology
...gy with enzyme research. We found a really unique niche that no one else was filling," Mead said. "Were pretty unusual, I think, in this sector. There arent too many companies like us." Ralph Kauten, chairman and CEO of Quintessence Biosciences , was invited to speak about both his companys current inv...Bio-Logic Systems, another Midwest life-science firm, flies under the radar
...lear that (like Perrigo) it has: picked a unique niche also started a globalization strategy Unlike Perrigo, it has not yet acquired overseas operations directly. It appears to be selling via distributors in different countries. Nevertheless, it is rolling out innovative new products on a regular new ...Midwest life-science company Perrigo globalizes under the radar
...$1.3 billion and about 6,000 employees. Perrigo's niche in the very large pharmaceutical market is the generic supply of OTC drugs to large chains to allow them to market house (or private label brands) to compete with the branded OTC products based on price. As such, Perrigo is a generic pharmaceutical c...Chippewa County manufacturers to receive tax credits
...ryl Numke. The company hopes to expand its market niche by providing a CNC punchpress for custom metal work, she said. The companys clients include airports, truck manufacturers and other markets. The project will create 13 new positions and retain approximately 35 positions. Wisconsins Technology Zone p...UW-Whitewater center helps inventors get to market
...cts were well-targeted and well-informed about our niche market. As WISC approaches its 25th anniversary next year, Rick says the center continues to focus on building international connections for its success. Although a strong base of clients in Wisconsin continues to provide WISC with the resources it ...Small Tree brings InfiniBand to Apple Xserve G5 clusters
...ot that worried about competition intruding on the niche Small Tree has carved out, because Apple's market share is small enough that "people tend to say, 'There's just not enough market for two or three people.'" This could change, but for now, Small Tree's primary competition remains networking on non-A...API Software best in health-care customer satisfaction, says KLAS report
...ers in over 20 fields. API fits into the specialty niche products category, which addresses health-care software in areas such as nurse scheduling and attendance management. We use [KLAS] as a competitive management tool that guides our services, said Luis Garcia, CEO of API. Because a great portion of h...Guild.com: The art of evolving online
...hese successes, Guild was able to maintain its own niche and stay out of the line of fire. This also helped them in the long run, as the private investors who helped to fund Guild saw them stay the course of what they were founded to do, meaning they kept faithand kept funding as well. Our relationships w...Local focus brings national success for Wisconsin career site
...enues of employment such as diversity-oriented and niche career sites, keeping the company right on pace for a projected growth of 35 percent by the year's end, over last year's 25 percent rise. The system remains as popular with employers as ever. When we advertise [with LocalCareers] we get a better s...Online industry remains music to Broadjams ears
...e Internet masses One business that carved out a niche in Wisconsin and went on to become one of the Internets predominant music sites is the Madison-based company Broadjam Inc. Founded in September 1999 by Roy Elkins and his wife Stephanie Essex Elkins both corporate executives and musicians with ye...Entrepreneurs learn to assess potential ideas
... of the strategies which helped RoleFlow carve its niche into the market. First off, he emphasized the importance of moving past the Eureka! moment and determining whether or not the idea is a financial winner. This requires understanding and research of the market, he said, by speaking frequently to othe...Experts share advice for Wisconsin entrepreneur programs
... difficulty. Ego and the desire to have a personal niche can get in the way of people working together. Hwang said the holistic approach CED takes in North Carolina impresses him. Its very special, he said. That doesnt happen in Southern California, I assure you. And Larta does not deal only with Californ...UW Office of Corporate Relations nears one-year mile-mark
... serve the business community, Hoslet said. Their niche was working with companies with R&D needs. That office did not address the broader needs of the business community recruiting questions, continuing education what our office serves is a whole spectrum of needs rather than a narrow, but important, s...Small Tree boosts bandwidth for Apple G4 and G5 servers
...ux. President Corky Seeber has designs on a market niche that other enterprise-server providers such as Intel, IBM and Apple itself have not filled. "We intend to grow Apple's server market space with our product," Seeber said. The company could face competition, however, if the cards find a large market...This FlashMob is something super
... ring. The goal is to create alternate endings for niche markets. ".mobi" was also put on the table by players in the mobile content and services arena. For more on this, check out: http://www.nwfusion.com/news/2004/0322tengroup.html ....Americas Third Coast nurtures biotechnology
...cular dystrophy. Although Mirus is recognized as a niche provider of nucleic acid reagents, our potential in therapeutic opportunities is under recognized, says Russ Smestad, president of Mirus. OpGen ( www.opgen.com ), uses a microfluidic technology, called the OptiChip, to detect genetic variations i...Identify Disruptive Technologies and Find the Next Big Thing
...le. In order to succeed, forward thinkers inside a niche market must adopt the technology. Within that specialized market, the technology can be developed and refined until it eventually outperforms the established technology. [The disruptive technology] eventually does everything the old technology did ...API Receives Top 5 Recognition in "Best In KLAS" Awards
...er in over 20 application areas, including special niche products. This category includes everything that d... named to the top five products list for specialty niche providers," said Luis Garcia, API president and CEO. "We are pleased not only to have scored higher ...Fluent Systems Acquired for $1 Million
...an Fluent could alone, Sorenson said. The products niche market and seasonality made it a difficult basis of a stand-alone company; however, is almost certain to provide a compelling opportunity to another company in the context of a broader product portfolio....Survey of High Tech Company Leaders Points Out Need for Personal Growth
...ies. The question of leadership in the high tech niche was of interest to Smith & Gesteland , a local Madison CPA and consulting firm with a strong foothold in the high tech market. The firm conducted a study last year on Venture Capital availability for Wisconsin companies. This year they followed it ...Raising a Biotech Workforce - Students, Program Administrators Look to Future
...sh water. Wisconsin has an opportunity to grab a niche in bioprocessing, Lowndes said. It hasnt hit here in Wisconsin yet; big pharma is not here. But how to educate people to get there is the $64,000 question. One idea thrown out at the session was holding brief community education seminars to presen...API Improves Hospital Efficiency
...tain serving capacity, Garcia said, explaining the niche for the forthcoming Labor Metrics product. Depending on how the hospital is built, you can increase that capacity depending on how you operate it through the use of these real-time integrated systems. You need to get information from the system and f...eCareSolutions to Launch Patient Interaction Product
...pects eCareSolutions to carve a respectable market niche in the next year. Most of the assessment programs will assess the population and then give an employer a report and they walk away from it, Gavery said of his competitors. They are not given a way to get the high-risk population to resolve those ris...Silicon Logic Engineering Ramps Up Custom Chips
...ir customers tell them give them a leg up in their niche of the marketplace. WTN: Looking forward, can you give us a little detail on what youre banking on? West: Like everybody else, we just need to get this economy back to where people feel comfortable doing product development and R&D spending is ...Detecting Your Companys Early Trouble Signs
...n he or she pays. At least quarterly, examine the niche your business serves. Ask yourself these questions: Is the problem you started out solving still relevant to your customers? If the nature of the pain for these customers is beginning to change or be substituted by other solutions, you may have ...API Signs Tech Deal for Healthcare HR Management
... KLAS Performance award recipient in the specialty niche category, for its' Payrollmation and ActiveStaffer products. API has a strategic alliance with Microsoft Corporation and is a Microsoft Certified Solution Provider. The company's Web site address is www.api-wi.com ....Entrepreneurial Spirit Infectious in Milwaukee
...r again. I saw it in Milwaukeepeople talking about niche software services and cool hardware and teeming clusters of bioinformatics businesses and new wave media. And the people talking about this stuff werent just salespeople; they were believers, high-tech disciples on a mission. Shoot, you didnt even ......ific search results geared toward tourism. Using a niche site like WisconsinGuide.com prevents you from being lost among every other type of business out there, she said. Those planning their trips can easily find you because they don't have to sift through search returns that don't relate to what they're ......ent industry. The company developed and supplied a niche product in recombinant proteins, and then continually expanded its line of assay kits. The company raised about $4M in angel funding, and was bought by Aurora BioSciences in 2001. Since then, Aurora was bought by Vertex , and PanVera was re-sold to ...