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Prolifiq and viaLanguage Announce Partnership: Accelerate the Use of Localized Content by Sales Teams
Date:2/8/2010

PORTLAND, Ore., Feb. 8 /PRNewswire/ -- Prolifiq and viaLanguage today announced a partnership to enhance the use of localized content by sales teams. Together, the companies will offer a combined solution that reduces the time for translated content to reach the hands of global sales professionals and provide critical measurements of how localized assets accelerate the sales cycle. This combination gives the sales person the right information, individualized, to meet the needs and language of their clients and prospects.

Access to quality, up-to-date localized content is often burdensome and costly for companies. By reducing the cycle of time from content creation to content distribution, Prolifiq and viaLanguage will help businesses get to market faster and remain competitive. In addition, Prolifiq's Content Performance Index (CPI) provides companies with the data to know which translated content resonates with local sales teams and customers. Combining viaLanguage's Online Language System (OLS) enables fast turn around and skilled translations for each solution needed.

"Content sells, and with this partnership we now make it faster and easier for our Technology and Life Sciences customers to provide localized content to their global sales teams," said Jeff Gaus, CEO of Prolifiq. "And with CPI, they can maximize their investment and get localized content utilizing viaLanguage's experience by seeing, in real-time, what content their customers find most valuable."

"Working with Prolifiq will not only reduce the time it takes translated content to reach the field, but will allow us to provide to our customers critical visibility into the impact of our localized content on the sales process," said Chanin Ballance, CEO of viaLanguage. "Our set of online translation and localization ser
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