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Health Outcomes Data Essential to Biopharmaceutical Sales Process
Date:7/23/2010

CHAPEL HILL, N.C., July 23 /PRNewswire/ -- Sales executives agree that delivering health outcomes data is increasingly important in the biopharmaceutical sales process. Yet only 6 percent of district sales managers currently understand and often communicate this type of data to sales representatives.  

"DMs need knowledge of health outcomes, evidence based medicine and reimbursement," states an interviewed sales executive in "Trends and Future Directions for the High Performing District Sales Manager." Slightly more than half of companies are using laptop-based presentations to equip managers and reps to communicate health outcomes data to physicians.

"Trends and Future Directions for the High Performing District Sales Manager," a report derived from primary research conducted by Best Practices, LLC, identifies recent changes, new directions, and best practices for the current and future roles of district sales managers in driving superior sales productivity and growth.

Download a complimentary white paper at http://www3.best-in-class.com/rr1013.htm that includes selected best practices drawn fr
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SOURCE Best Practices, LLC
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