Navigation Links
grey healthcare group (ghg) Expands Global Footprint with the Acquisition of Geoff Howe Marketing Communications
Date:8/4/2010

NEW YORK, Aug. 4 /PRNewswire/ -- grey healthcare group (ghg), a leading global healthcare communications agency and a WPP Company (Nasdaq: WPPGY), today announced its acquisition of Geoff Howe Marketing Communications (GHMC).  The joining of these two companies allows ghg to both broaden its offerings in the health and wellness segment and strengthen its animal health roster. ghg will gain an Eastern European hub in Prague, double the size of its London office and establish a Midwest base in Kansas City, Missouri--the global corridor for animal health. Geoff Howe will bring all its animal health clients, which include pet nutrition, pharmaceuticals, and retail. This will make ghg the leading animal health agency worldwide.  The newly formed company will continue to be led by current ghg CEO, Lynn O'Connor Vos.

"Geoff Howe is an ideal fit for ghg. Both companies understand the role of the professional in the consumer decision making process; their strength in animal health dovetails perfectly with our expertise in human healthcare," said Lynn O'Connor Vos, CEO of ghg. "This acquisition expands our reach in key markets throughout Europe and allows us to better serve the healthcare and biotech companies in the Midwest and West Coast, while bringing the full multichannel approach to the dynamic and growing $19 billion global animal health market."  

She added, "Clients want the best talent and ideas to grow their brands across the entire health and wellness continuum. We are now in a position to offer clients a wider variety of expanded services and resources."

ghg will be adding first-rate strategic, media planning, public relations and digital talent to its already strong team, including Consumer specialists, Digital and Professional experts, MDs, PhDs, and Behaviorists.  This expansion enables the company to move forward and grow into new areas--from being a solely human healthcare agency into one that is versed in all aspects of health and wellness. At ghg, we are all health enthusiasts who are passionate about anything healthcare related. It's what we do.

About ghg

ghg (grey healthcare group) is a global healthcare communications company, headquartered in New York, with offices in North America, Latin America, Europe, and Asia. It is a member of the WPP Group, a global provider of advertising, branding, and marketing. It works with companies to build world-class healthcare and pharmaceutical brands among medical professionals and consumers, with a transmedia storytelling approach that covers print, digital and television broadcast media, medical education, sales force presentations and managed access strategies. For more information, visit www.ghgroup.com.

About WPP

WPP is the world's largest communications services group.  Through its operating companies, the Group provides a comprehensive range of advertising and marketing services including advertising; media investment management; consumer insight; public relations and public affairs; branding and identity; healthcare communications; direct, digital, promotion and relationship marketing and specialist communications.  The company employs over 138,000 people (including associates) in 2,400 offices in 107 countries.  For more information, visit www.wpp.com.


'/>"/>
SOURCE grey healthcare group
Copyright©2010 PR Newswire.
All rights reserved

Related medicine technology :

1. Harvard Medical School-Partners HealthCare Center for Genetics and Genomics Successfully Completes Evaluation of AutoGenomics 2C9-VKORC1 Panel to Assess Warfarin Sensitivity
2. Harvard Medical School-Partners HealthCare Center for Genetics and Genomics Successfully Completes Evaluation of AutoGenomics 2C9-VKORC1 Panel to Assess Warfarin Sensitivity
3. ViroPharma to Present at Three Upcoming Healthcare Conferences
4. AIDS Healthcare Foundation Names Homayoon Khanlou, M.D. as its Chief of Medicine, U.S.
5. CEL-SCI CEO to Present Tomorrow at the Biotech / Pharma / Healthcare On-Line Forum
6. Tablet PC Technology Helps Doctors and Patients Focus on Chemotherapy Side Effects, According to Thomson Healthcare Study
7. Novavax CEO to Present at ACUMENBioFins 9th Annual Healthcare Conference
8. CEL-SCI to Present at Rodman & Renshaw 9th Annual Healthcare Conference
9. ViroPharma To Present at the Acumen BioFin Rodman & Renshaw 9th Annual Healthcare Conference
10. Iomai CEO to Speak at Acumen BioFin Rodman & Renshaw Annual Healthcare Conference on Monday, Nov. 5
11. Immtech to Present at The Acumen BioFin Rodman & Renshaw 9th Annual Healthcare Conference
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/24/2016)... May 24, 2016 ... , la première endoprothèse à double ... à l,intervention portant sur les membres inférieurs ... OrbusNeich, entreprise mondiale spécialisée dans la ... la vie, a élargi son portefeuille pour ...
(Date:5/23/2016)... , May 23, 2016 ... "Patient Handling Equipment Market by Product (Wheelchair, Scooters, ... Care (Bariatric Care, Critical Care, Wound), Accessories (Lifting, ... Forecast to 2021", published by MarketsandMarkets, the patient ... 17.18 Billion by 2021 at a CAGR of ...
(Date:5/23/2016)... , May 23, 2016 ... Market Size, Share, Development, Growth and Demand Forecast ... Single and Other), by Application (Drug Discovery and ... End Users (Pharmaceuticals, Life Science and Biotechnology, Academic ... P&S Market Research, the global mass spectrometry ...
Breaking Medicine Technology:
(Date:5/25/2016)... ... May 25, 2016 , ... CloudLIMS, joins an elite number ... Sciences Tech Solution Providers list of 2016 by CIOReview. , In a deliberate session ... Sciences Tech Solution Providers 2016 has been concluded with. The positioning is based on ...
(Date:5/25/2016)... ... May 25, 2016 , ... The World Molecular Imaging ... Molecular Imaging.” The focus of ADDMI-IG will be geared towards how using molecular ... issues. Through ADDMI-IG WMIS will provide a platform for productive discussions about the ...
(Date:5/25/2016)... ... 2016 , ... DKT International, one of the largest private ... to release their 2015 global impact data. In 2015, DKT served over 30 ... and 3.8 million unsafe abortions across 21 countries worldwide. , “We are ...
(Date:5/25/2016)... ... 2016 , ... Afrimesure specializes in providing clients with ideal ... and HVAC facilities. Their knowledgeable staff also takes care of the installation, IQ/OQ/PQ ... offers a variety of MadgeTech systems available for sterilization and temperature monitoring, including ...
(Date:5/25/2016)... ... May 25, 2016 , ... Casa Velas, an adults-only boutique hotel ... stones to complement its new wellness suites . The two 1,350 sq. ft. ... plethora of special services and insuite amenities, from a custom soap selection and in-suite ...
Breaking Medicine News(10 mins):