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CVS Caremark, Harvard and Brigham and Women's Research Shows Generic Medications are Changing the Economics of Treating Chronically Ill Patients
Date:7/7/2011

st of treatment, according to previous CVS Caremark-sponsored research.
  • Making sure e-prescribing guidelines encourage the use of more cost-effective medications.
  • Developing education programs for physicians and patients around the effectiveness of generics to offset some long-held biases that generics are not as effective as brand medications.
  • Developing new incentive programs through pharmacy benefit and health care plans that promote the use of generics.

    • Today's Health Affairs study is a product of a three-year research collaboration between CVS Caremark, Harvard and Brigham and Women's Hospital that is focusing on understanding why many consumers do not take their prescriptions as directed, and developing solutions to improve behavior of patients around their medications. Annual excess health care costs due to medication non-adherence in the U.S. are estimated to be as much as $300 billion annually.

    About CVS Caremark

    CVS Caremark is the largest pharmacy health care provider in the United States with integrated offerings across the entire spectrum of pharmacy care. We are uniquely positioned to engage plan members in behaviors that improve their health and to lower overall health care costs for health plans, plan sponsors and their members. CVS Caremark is a market leader in mail order pharmacy, retail pharmacy, specialty pharmacy, and retail clinics, and is a leading provider of Medicare Part D Prescription Drug Plans. As one of the country's largest pharmacy benefits managers (PBMs), we provide access to a network of approximately 65,000 pharmacies, including more than 7,200 CVS/pharmacy® stores that provide unparalleled service and capabilities. Our clinical offerings include our signature Pharmacy Advisor™ program as well as innovative generic step therapy and genetic benefit management programs that promote more cost effective and healthier behaviors and improve health care out
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