BOSTON, May 8 /PRNewswire/ -- The Cancer Research Alliance, an organization comprised of 12 of the nation's top cancer centers, is asking 303 million Americans to exercise their power over cancer by donating $1 to cancer research efforts this Mother's Day through Father's Day.
The campaign, dubbed the "Infinite Power of One(TM)" has two key goals: to activate Americans everywhere to take matters into their own hands by joining together to exercise their collective power over cancer, and second, to raise much needed dollars to accelerate innovative cancer research at the participating cancer centers.
The public can join the "Infinite Power of One(TM)" campaign by visiting the campaign's sponsor, Celebrations.com, from May 11 through June 15 to donate. After donating, each person will be asked to add his or her own photo to the "Infinite Power of One" Healing Mosaic online to celebrate the infinite power that one person and one dollar can make on our health.
The Cancer Research Alliance is comprised of 12 of the nation's best
cancer centers. Each one is a NCI-designated Comprehensive Cancer Center --
the highest distinction bestowed by the National Cancer Institute. Member
Dana-Farber Cancer Institute
Fox Chase Cancer Center
Fred Hutchinson Cancer Research Center
Holden Comprehensive Cancer Center, University of Iowa
Arthur C. James Cancer Hospital & Richard Solove Research Institute, Ohio
Lineberger Comprehensive Cancer Center, University of North Carolina
Lombardi Comprehensive Cancer Center, Georgetown University
M.D. Anderson Cancer Center, University of Texas
H. Lee Moffitt Cancer Center & Research Institute
Robert H. Lurie Comprehensive Cancer Center of Northwestern University
Roswell Park Cancer Center
Helen H. Diller Family Comprehensive Cancer Center, University of
California San Francisco
"This is truly an exciting time for the Cancer Research Alliance," said Chairperson, Bridget Brennan. "By engaging all Americans in the Infinite Power of One(TM) campaign, we know we can galvanize the public to make change and celebrate the infinite power we have as a society to have a positive impact on our health. The CRA will use the funds generated from this campaign to accelerate research that is less invasive, more targeted, more personal and more powerful."
"Celebrations.com and 1-800-FLOWERS.COM(R) are proud to sponsor the Infinite Power of One(TM) campaign," said Seth Lasser, Executive Editor and General Manager, Celebrations.com. "We are proud to join forces with Americans and the Cancer Research Alliance to celebrate the infinite power that we can have on this important health issue when we collaborate our efforts as a society to take action and accelerate change."
Cancer is the second most common cause of death in the US after heart disease. More than 1,437,000 new cancer cases are expected to be diagnosed in 2008. This year, more than 565,000 Americans will die, more than 1,500 people a day. In the US, cancer accounts for 1 of every 4 deaths.
"Patients and families are often intrigued and inspired by our research, but often don't believe a small donation can make a difference," said Donald L. Trump, MD, FACP, President and CEO of Roswell Park Cancer Institute. "We hope that this campaign demonstrates that each dollar counts -- just as every single minute in the laboratory counts -- and that collectively, we can make a significant impact for tomorrow's cures."
To support the campaign, please visit http://www.celebrations.com
ABOUT THE CANCER RESEARCH ALLIANCE
The Cancer Research Alliance (CRA) is a 501(C)(3) nonprofit
organization comprised of 12 of the nation's top cancer centers. The CRA
was founded in 2006 as a way to unite the nation's centers in national
outreach campaigns to accelerate promising cancer research initiatives at
the participating institutions. Participating centers include Dana-Farber
Cancer Institute, Fox Chase Cancer Center, Fred Hutchinson Cancer Research
Center, Holden Comprehensive Cancer Center at University of Iowa, Arthur C.
James Cancer Hospital & Richard Solove Research Institute at Ohio State
University, Lineberger Comprehensive Cancer Center at University of North
Carolina Chapel Hill, Lombardi Comprehensive Cancer Center at Georgetown
University, M.D. Anderson Cancer Center at University of Texas, H. Lee
Moffitt Cancer Center & Research Institute, Robert H. Lurie Comprehensive
Cancer Center of Northwestern University, Roswell Park Cancer Center, Helen
H. Diller Family Comprehensive Cancer Center at University of California
San Francisco. To learn more about the Cancer Research Alliance, log onto
About 1-800-FLOWERS.COM, Inc.
Celebrations.com is a beta website launched by 1-800-FLOWERS.COM, Inc.
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|SOURCE Cancer Research Alliance|
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