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With Launch of New ActiveHome Monitoring System, ActiveCare Announces New Head of Sales and Marketing

SALT LAKE CITY, June 20, 2011 /PRNewswire/ -- ActiveCare, Inc. (ACAR.OB) a leader in senior care technology, today announced the appointment of Brent Ferrin to head up the rollout of ActiveCare's ActiveHome products and services to the market.  ActiveCare recently introduced to the market its' comprehensive ActiveHome Monitoring System.  To guide this market introduction, the Company sought out Brent Ferrin who with his team has extensive experience increasing sales and marketing programs from modest in size to over a billion dollars in sales.  They also bring a wealth of management experience, managing up to 9,000 employees and contractors in over 90 different locations.

"We are very excited to have Brent onboard," said Jim Dalton, Chairman and CEO of ActiveCare.  "We have products and services that literally change peoples' lives.  Everyday we have new examples of how we saved a life or provided services that fulfilled a member's need; allowing them to have the freedom and independence they deserve," continued Dalton.

Initially focused in the Salt Lake City market, Brent Ferrin will lead a sales force focused on making sales presentations to seniors and caregivers both in their homes and in ActiveCare's showroom.  "We have a tremendous growth opportunity as we make consumers aware of the benefits of ActiveCare.  Now they have alternative to intrusive in-home care or assisted living serves at a fraction of the cost," said Ferrin.

ActiveCare's products are designed to enhance member's lifestyle and safety both at home and on the go. The ActiveHome Monitoring System is a combination of smart home and monitoring technology,  allowing members to turn all the lights out in their house and lock the door with the press of one button.  Sensors check for normal routines at home. For example, if the refrigerator or cabinets haven't been opened as expected, if a member has been sitting or sleeping for an unusual length of time, or if the stove is left on, there may be a problem and a CareSpecialist will immediately contact the member. ActiveCare's mobile technology, allows CareSpecialists to locate members and provide needed assistance no mater where they may be.   This combination of mobile and in home technology provides a complete level of care, fulfilling the needs of the growing senior marketplace.  

About ActiveCare:

ActiveCare, Inc., ( is the service leader in care for the elderly, disabled or chronically ill providing deserved freedom while allowing members to remain living independently longer.  The ActiveCare solution incorporates sensor technologies that allows a member to be constantly monitored in their own home and on the go.  Inside the member's home, ActiveCare installs sensors that allows ActiveCare's 24/7 CareCenter™ to monitor their movements and health conditions.  When the CareCenter™ detects any type of anomaly it can immediately contact the member through a body worn watch device, the ActiveWatch™ or through the ActivePortal™, a video portal located in the senior's home.  This video portal allows live video interaction between the member and the CareSpecialist™ – providing a personal and bonding experience.  The CareCenter™ can remotely monitor the member's eating habits with sensors on the stove, refrigerator and cabinets.  The CareSpecialist™ can also monitor the medications the senior is taking and insure that they are taking the right medications at the right time – all through ActiveCare's sensor technologies.  In addition, the CareCenter can track vital signs such as heart rate, blood pressure, weight and glucose levels.  It can also monitor how long the member has been in bed or in a chair and can assist in turning on and off lights and locking or unlocking doors.

When the members are on the go away from their home, they can be tracked through ActiveCare's GPS technology.  Through the ActiveWatch™ or ActiveOne+™ PAL members can instantly contact a CareSpecialist™ with the press of a button or automatically when a fall occurs.  

Headquartered in Salt Lake City, Utah, ActiveCare is committed to providing consistent excellence in quality and safety as well as friendly care for members and caregivers, alike.  To learn more about ActiveCare, Inc. visit or contact investor/media relations at 877-219-6050.

SOURCE ActiveCare, Inc.
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