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Vitamin World's "Share the Power of Vitamins" Campaign Raises Over $230,000 for Vitamin Angels

SANTA BARBARA, Calif., Nov. 23, 2015 /PRNewswire-USNewswire/ -- Vitamin World announced today that they raised over $230,000 for Vitamin Angels through their "Share the Power of Vitamins" campaign. The campaign, which ran during the months of August and September, asked customers to support Vitamin Angels through at-the-register donations. The funds raised will support Vitamin Angels' efforts to distribute vitamins to children and mothers across the U.S. and around the world.  

"I've known the Vitamin World team for eight years," said Howard Schiffer, president and founder for Vitamin Angels. "I've always been humbled by their dedication to our cause and their deep desire to make a difference."

Vitamin World has supported Vitamin Angels since 2008, ensuring that the Vitamin Angels cause is an integral part of its company culture. From its corporate office to its regional directors, district managers and store teams, every associate gets behind the campaign with passion and enthusiasm.

"The generosity of our customers never ceases to amaze and humble us," said Vicki McGuire, senior vice president of Vitamin World. "Year after year, our customers continue to contribute to the health and well-being of mothers and children around the world. It is truly beautiful and inspiring."

Since beginning its partnership with Vitamin Angels, Vitamin World and its parent company, NBTY, have donated over $3 million in cash and nearly $9 million in donations of multivitamins manufactured specifically to Vitamin Angels' standards. Vitamin Angels has benefited greatly from the support provided by Vitamin World, and the partnership has been instrumental in allowing Vitamin Angels to expand both its domestic and international programs.

To make a donation or learn more about Vitamin Angels' work, visit

About Vitamin Angels
Vitamin Angels helps at-risk populations in need—specifically pregnant women, new mothers, and children under five—gain access to lifesaving and life changing vitamins and minerals. Vitamin Angels works to reach underserved communities across the U.S. and in more than 50 countries around the world. Vitamin Angels has received eight consecutive four-star ratings from Charity Navigator for Financial Health, Accountability and Transparency. To learn more, visit

About Vitamin World®
At Vitamin World®, we believe that nutrition starts at the source. We travel the world to find the freshest, purest, and potent health ingredients in order to craft the highest quality vitamins and supplements for our customers. And our high quality doesn't just apply to our products; it applies to our people. Our staff of trained and friendly associates in our more than 380 stores nationwide can help guide you on your journey to becoming your best self. Whether you're a wellness novice or a health enthusiast, Vitamin World® is committed to bringing quality ingredients, products and people, from the source to you. For more information please visit

Press Contact
Natalie Hernandez 805.456.5129


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