Navigation Links
VELOCITY Broadcasting Injects ROI into Pharmaceutical Sector by Engaging Medical Professionals with Experiential High-Definition Broadcast Events
Date:1/11/2010

PITTSBURGH, Jan. 11 /PRNewswire/ -- Pittsburgh-based VELOCITY Broadcasting®, the largest global, private High-Definition broadcasting network, has engineered a revolutionary solution for delivering interactive, customized medical programming for world-renowned pharmaceutical and medical device companies. Broadcast clients have included Nobel BioCare, Medtronic, AstraZeneca, Novartis, Shire, Schering-Plough, Bristol-Myers Squib, Cardiovascular Research Foundation and Novo Nordisk.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090326/NE89726LOGO )

"Innovative pharmaceutical companies and key opinion leaders (KOL's) now have the opportunity to introduce new clinical data, roll out next-generation products, and demonstrate cutting-edge procedures to a nationwide audience of their peers all in one evening with an immersive and interactive custom HD television program. Time to market is reduced from months to hours and return on investment sky rockets. This accelerates the innovation curve that has a dramatic impact on the ultimate end user - in this case the patient," said Philip Elias, president and CEO of VELOCITY Broadcasting. "Broadcast events produced by VELOCITY provide targeted access to medical professionals worldwide without the lost time and unnecessary costs associated with the traditional sales cycle, and VELOCITY virtually eliminates the massive carbon footprint generated by extensive travel."

VELOCITY'S precision marketing model enables pharmaceutical companies to leverage unmatched peer-to-peer impact by presenting a nationwide or global message by a panel of key opinion leaders to thousands of medical professionals all at once. Live broadcasts originate from VELOCITY High-Definition studios in Pittsburgh and are delivered via encrypted High-Definition satellite to the advanced viewing environments of VELOCITY HD Digital Suites at popular restaurants, clubs and hotels worldwide.

VELOCITY broadcasts live, invitation-only HD programming to worldwide audiences at select Morton's The Steakhouse, Maggiano's Little Italy and ClubCorp locations, where VELOCITY HD Digital Suites are equipped with 1080i digital HD projection systems, 11-foot 16:9 screens and 11 high-fidelity speakers featuring 7.2 theater-quality surround sound.

Providing an additional dimension in audience insight, interactivity and engagement, VELOCITY also offers broadcast clients The Mind Over Matter(SM) Business Intelligence Suite. Powered by an array of audience response tools and technology, Mind Over Matter enables broadcast clients to tap directly into the mindset of the audience, while also empowering audiences to question the experts live on the air. By offering a portal into the attitudes, opinions and knowledge of viewers around the world, this powerful technology offers VELOCITY Broadcast clients measured results, real-time business intelligence and rapid return on investment.

"VELOCITY Broadcasting is the ideal solution for presenting educational and innovative programming to medical professionals," Elias added. "Our high-profile broadcast clients from the pharmaceutical and medical device sector understand the need for advanced immersive marketing, as well as the unprecedented ROI that private broadcasting consistently yields."

For more information about VELOCITY Broadcasting, visit www.velocitybroadcasting.com.

About VELOCITY Broadcasting

VELOCITY Broadcasting is the largest global, private High-Definition broadcasting network, and specializes in producing and delivering custom television programming live via satellite to invitation-only audiences at VELOCITY HD Digital Suites located in private clubs, restaurants and hotels in the top 200 markets across the world. Since 2005, VELOCITY has produced powerful HD broadcasts that have reached more than 140,000 key decision-makers with critical information across a wide range of topics while eliminating more than a half a billion pounds of climate-changing gases caused by air travel. For more information, visit www.velocitybroadcasting.com.


    Contact:
    Jennifer Schmitt
    412.642.7700
    jennifer.schmitt@elias-savion.com

SOURCE VELOCITY Broadcasting

RELATED LINKS
http://www.velocitybroadcasting.com

'/>"/>

SOURCE VELOCITY Broadcasting
Copyright©2010 PR Newswire.
All rights reserved

Related medicine technology :

1. VELOCITY Broadcasting Appoints Senior Director of Strategic Business Development
2. Sun Pharmaceutical Sends Letter to Directors of Taro
3. KV Pharmaceutical Amends Agreement to Secure Rights to Gestiva(TM)
4. Elite Pharma Insiders to Reveal Key Survival Strategies for Pharmaceutical Industry in 2010
5. Raptor Pharmaceutical Corp. Announces Publication of Results from Phase 2a Trial of DR Cysteamine for Treatment of Cystinosis
6. Jazz Pharmaceuticals to Present at 2010 J.P. Morgan Healthcare Conference
7. Cephalon Executive Vice President of Worldwide Pharmaceutical Operations Robert Roche to Resign Position
8. Vion Pharmaceuticals Announces FDA Conclusion
9. VIA Pharmaceuticals Receives Delisting Notification From NASDAQ
10. Raptor Pharmaceutical Corp. Announces Closing of $7.5 Million Registered Direct Offering
11. Lilly, Kowa and Kowa Pharmaceuticals America Announce Co-Promotion and Licensing Agreement
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/2/2017)...  AllianceRx Walgreens Prime, the combined central specialty pharmacy ... benefit manager Prime Therapeutics LLC (Prime), today officially began ... unveiling of new signage at its headquarters in ... a few other company-owned facilities across the country. This ... of whom will begin to see the AllianceRx Walgreens ...
(Date:10/2/2017)... COPENHAGEN, Denmark , Oct. 2, 2017 The ... tool in the struggle to reverse the tide of prescription ... plan for regulating their medicine intake and stepping down their ... is set to launch in December 2017; the first 100,000 ... access. Learn more at http://www.rebound-solution.com/ ...
(Date:9/28/2017)... 28, 2017 Cohen Veterans Bioscience and Early ... of wearable and home sensors for real-time monitoring of ... Foundation, a nonprofit organization focused on disruptive health solutions ... affordable analytical system to record and integrate behavioral, cognitive, ... ...
Breaking Medicine Technology:
(Date:10/13/2017)... (PRWEB) , ... October 13, 2017 , ... Yisrayl Hawkins, ... week that explains one of the most popular and least understood books in the ... cryptic and puzzling descriptions that have baffled scholars for centuries. Many have tossed it ...
(Date:10/12/2017)... (PRWEB) , ... October 12, 2017 , ... ... advisory services for healthcare compliance program management, will showcase a range of technology ... Association for Assisted Living (NCAL) Convention and Expo to be held October 14–18, ...
(Date:10/12/2017)... ... October 12, 2017 , ... The American College of Medical Informatics (ACMI) will ... during the Opening Session of AMIA’s Annual Symposium in Washington, D.C. AMIA’s Annual ... F. Collen, a pioneer in the field of medical informatics, this prestigious award is ...
(Date:10/12/2017)... ... October 12, 2017 , ... Leading pediatric oncology experts at Children’s National ... 49th Congress of the International Society of Paediatric Oncology (SIOP) Oct. 12-15. ... for Cancer and Blood Disorders at Children’s National, and Stephen P. Hunger, M.D., ...
(Date:10/12/2017)... ... 12, 2017 , ... Vohra Chief Medical Officer Dr. Shark ... skilled nursing facility medical directors and other clinicians at various events in October. ... "At many of these conferences we get to educate other physicians, facility nurses, ...
Breaking Medicine News(10 mins):