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UBM Medica US' Medical Diagnostic Game Makes Second Appearance on ConsultantLive
Date:9/23/2013

NORWALK, Conn., Sept. 23, 2013 /PRNewswire/ -- UBM Medica US today announced that ConsultantLive, a resource for primary care practitioners with practical solutions to every-day clinical dilemmas, will be bringing back its popular "Diagnostic Champions' Challenge." The interactive medical game tests the acumen and knowledge of physicians and other healthcare professionals via the ConsultantLive website and mobile web. 

The "Diagnostic Champions' Challenge" debuted in 2012 to test the knowledge and diagnostic skills of medical professionals. The challenge combines behavior drivers typically found in games, such as the desire to achieve, with educational content to create an effective learning tool that promotes high levels of user engagement. 

Like the inaugural challenge, this latest tournament will guide players through a series of multiple choice questions, with this iteration testing knowledge of topics related to gastrointestinal disorders, including pancreatitis, celiac disease, GERD, and diverticulitis. The challenge will include four preliminary rounds, with the top players from each week competing in the final round.

"We are excited for the challenge's return to ConsultantLive this year," said Susan Kweskin, Group Editorial Director, UBM Medica US. "As with the previous game, our audience of healthcare professionals will have the opportunity to increase their clinical acumen while competing in a fun and engaging learning environment."

Features of the "Diagnostic Champions' Challenge" include: 

  • Two separate challenge tracks – players who are physicians in the United States play against other MDs; all other US-based professionals play in a separate track.
  • A new round and new set of questions each week – this feature allows those who may miss a round to stay in the running, and improves players' chances of making it into the final round during the five-week game play.
  • A "save your progress" option –players in-between questions who need to save and come back to the game at a later time are able to do so.

UBM Medica has also hosted the "Diagnostic Champions Challenge" in various specialty areas since 2012, including oncology, psychiatry, and rheumatology. For more information about the ConsultantLive "Diagnostic Champions' Challenge," visit http://games.consultantlive.com.  

About UBM Medica US
Addressing today's healthcare information needs, UBM Medica US, delivers strategic, integrated communications solutions and comprehensive reach -- online, in print, at live events, and via custom programs. Improving the effectiveness of healthcare through information and education, UBM Medica US provides unbiased clinical, practical, and business information for physicians, providers, payers, and patients around the world. Through journals, magazines, websites, online communities, drug databases, digital events, and other valuable resources, UBM Medica US also delivers comprehensive communication solutions for the pharmaceutical and related industries. Websites include CancerNetwork.com, ConsultantLive.com, DiagnosticImaging.com, RheumatologyNetwork.com, OBGYN.net, PhysiciansPractice.com, PsychiatricTimes.com and SearchMedica.com. UBM Medica US is part of UBM Connect – which provides marketing services across a number of communities, the largest of which are healthcare, medical device design and advanced manufacturing. UBM Connect also includes UBM Studios, the global leader in interactive digital environments. UBM Connect is a UBM plc company. For more information, visit www.UBMMedicaUS.com.

About UBM plc
UBM plc is a global events-led marketing services and communications company.  We help businesses do business, bringing the world's buyers and sellers together at events and online, as well as producing and distributing news and specialist content.  Our 5,500 staff in more than 30 countries are organized into expert teams which serve commercial and professional communities, helping them to do business and their markets to work effectively and efficiently.

For more information, go to http://www.ubm.com; follow us on Twitter at @UBM_plc to get the latest UBM corporate news.

Media contact:
Amy Erdman
VP, Marketing
203-523-7041
amy.erdman@ubm.com


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