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Treating Poison Ivy Is A 'Snap!' New Cortizone 10 Poison Ivy Relief Pads Launch Just In Time For Summer
Date:4/9/2013

  • Uses: Adults and children 2 years of age and older who have skin with symptoms associated with minor skin irritations, inflammation and rashes due to poison ivy, poison oak and poison sumac.
  • Product ingredients: 1% hydrocortisone (active ingredient), aloe, botanicals and oat extract (inactive ingredients).
  • Suggested Retail Price/Availability: $8.99 for 10 SnapplicatorsTM; first-aid aisle of most major retailers.
  • What is Poison Ivy, Poison Oak, and Sumac: Rhus dermatitis is an allergic contact dermatitis caused by exposure to plants of the genus Toxicodendron (formerly Rhus). Each plant contains the substance urushiol, a potent skin sensitizing agent.
  • About Cortizone-10: Cortizone 10 is the #1 First Aid Anti-Itch brand in America** offering additional anti-itch products such as Cooling Relief Gel, Quick Shot Continuous Spray, Hydratensive Anti-Itch Lotion, Easy Relief Applicator Anti-Itch Liquid and many more. For more information, please visit www.cortizone10.com.

    *Refers to the ingredient hydrocortisone.
    +Snapplicator™ is a trademark of Tapemark.
    **Based on Nielsen sales volume as of 2/16/13

    Media Contacts:
    Jessica Prah, 312-953-3257, jessica@paramountpr.com
    Elizabeth Lewis, 312-544-4190, elizabeth@paramountpr.com


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    SOURCE Cortizone 10
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