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Tom Hall Named National Sales and Marketing Director for VR Laboratories
Date:11/30/2011

BONITA SPRINGS, Fla., Nov. 30, 2011 /PRNewswire/ -- VR Laboratories LLC has hired nutritional brand marketing expert Tom Hall as the company's national sales and marketing director. Hall will apply his 30 years of executive marketing experience to positioning and promoting the VR Laboratories brand and to launch new company products in the international marketplace.

(Photo: http://photos.prnewswire.com/prnh/20111130/FL14815 )

"Tom's extensive experience and success in product marketing and his relationships with mass market retailers are tremendous assets to VR Laboratories," says Jeff Kottkamp, CEO for VR Laboratories. "Under Tom's leadership, VR Laboratories will introduce revolutionary new products to national retailers to reach the mass market and grow our market position."

Hall specializes in nutritional brand marketing and has more than three decades of executive level experience. His credentials include the successful launch of several leading mass market brands. He is currently the president and owner of Evolution Brands Inc., a retail marketing company established in 2000 that specializes in the nutrition products industry. Under his leadership, the company has been instrumental in developing several well-known national retail brands and creating relationships with leading mass market chains such as Walgreens, CVS, Rite Aid, Costco and Walmart.

Prior to establishing Evolution Brands, Hall served as vice president, sales and marketing for Pharmanex Inc., the developer of Cholestin and other products. Hall is credited with gaining distribution for the lead product Cholestin in 40,000 mass market retail stores. He created the Cholestin brand and five other products from formulation through finished products with national product marketing and launch plans behind each one. The brands were ultimately sold to NuSkin, and are now $1 billion brands for the compan
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SOURCE VR Laboratories
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