Navigation Links
Though Essential to Pharmaceutical Sales Success, the Use of Health Outcomes Data Often Overlooked by Sales Leaders
Date:7/29/2011

CHAPEL HILL, N.C., July 29, 2011 /PRNewswire/ -- Sales executives agree that delivering health outcomes data is increasingly important in the biopharmaceutical sales process. Yet despite the effectiveness of using objective health outcomes data to underscore a drug's efficacy, only 6% of biopharmaceutical district sales managers currently understand and often communicate this type of data to sales representatives, according to recent research.

"DMs (district sales managers) need knowledge of health outcomes, evidence-based medicine, and reimbursement," stated an interviewed sales executive in "Trends and Future Directions for the High Performing District Sales Manager," a recently published report drawn from research conducted by benchmarking leader Best Practices, LLC.  In fact, according to the study, only slightly more than half of benchmark companies are using laptop-based presentations to equip managers and field reps to communicate critical patient data, like health outcomes, to physicians.

"Trends and Future Directions for the High Performing District Sales Manager" identifies recent changes, new directions, and best practices for the current role of the biopharmaceutical district sales manager in driving superior sales productivity and growth.

Download a complimentary white paper at http://www3.best-in-class.com/rr1100.htm that includes selected best practices drawn from extensive primary research with 94 sales leaders from 46 top global pharmaceutical and biotechnology organizations.

Key topics include:

  • Sales Force Growth & Reduction Drivers
  • Detailed Sales Model Changes
  • Physician Access Levels
  • Critical DM Activities & Trends in DM Responsibilities
  • Essential DM Management, Leader
    '/>"/>

SOURCE Best Practices, LLC
Copyright©2010 PR Newswire.
All rights reserved

0

GOOD

Page: 1 2

Related medicine technology :

1. Thought Leader Select Announces Media Partnership with Marketing4Health
2. Diabetes Product Launch: Prepping the Market Through Thought Leader Outreach
3. Although NeurogesX/Astellass Qutenza is Only Approved for Postherpetic Neuralgia, Surveyed U.S. Physicians are Likely to Prescribe It for All Neuropathic Pain Types
4. PAREXEL Consulting Thought Leaders Provide Insights Into U.S. Biosimilar Development and Monoclonal Biosimilars in Two New White Papers
5. Pharma and Food Thought Leaders Set to Converge in Amsterdam Next April 2011
6. Education Tactics for Thought Leaders, Physicians, Patients and Payers to Support Successful Oncology Product Launches
7. Prostate Cancer: The Fathers Day Gift You Never Thought About
8. Collaborating with Patient Advocacy Groups to Educate Physicians, Patients and Thought Leaders
9. Thought Leaders Shaping the Emerging Wireless Life Science Space to Share Vision and Insights at WLSA Convergence Summit
10. Kantar Health Oncology Thought Leaders to Present at Upcoming Industry Meetings
11. World Renowned Physician and Thought Leader Dr. Eric J. Topol to Highlight Digital Medicine Revolution at International CES 2010
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/21/2013)... BURLINGTON, Mass. , May 21, 2013 ... leading research and advisory firms for pharmaceutical ... of an emerging agent on key efficacy ... disease progression, has the most influence over ... for advanced/metastatic hormone-receptor (HR-) positive, HER2-negative breast ...
(Date:5/21/2013)... CLARA, Calif. , May 21, 2013 ... game-changing embedded-ultrasound platform, today announced the introduction ... that allows complete network-based communications with all ... its latest embedded-ultrasound technology, including this new ... Sao Paulo, Brazil from ...
(Date:5/21/2013)... 21, 2013  The North Shore-LIJ Health System is ... hand-washing compliance at North Shore University Hospital in ... operating rooms at Forest Hills ... The new pilot program strengthens patient safety by ... (ORs), the first time in the US that remote ...
Breaking Medicine Technology:Thought-Leader Opinion and Clinical Data Indicate that Emerging Agents from Two Drug Classes Have Efficacy Advantages Over Currently Used Therapies for HR-Positive, HER2-Negative Breast Cancer 2Cephasonics Unveils Next-Generation Wireless-Imaging Technology for cQuest Ultrasound Hardware Platforms 2North Shore-LIJ Extends Use of 3rd Party Remote Video Auditing into ORs 2North Shore-LIJ Extends Use of 3rd Party Remote Video Auditing into ORs 3North Shore-LIJ Extends Use of 3rd Party Remote Video Auditing into ORs 4
... June 1, 2011 Mirixa Corporation is pleased to ... licensing agreement for MirixaEdge(SM), a clinical application that supports ... Medication Therapy Management (MTM). Family Physicians Group (FPG), ... Source Pharmacy and selected it as FPG,s preferred pharmacy ...
... YORK, June 1, 2011 Reportlinker.com announces ... available in its catalogue: ... http://www.reportlinker.com/p0305172/Global-Intravenous-IV-Iron-Drugs-Industry.html?utm_source=prnewswire&utm_medium=pr&utm_campaign=Drug_Delivery_Technology ... Intravenous (IV) Iron Drugs in US$ Million. ...
Cached Medicine Technology:MirixaEdge(SM) to be Licensed by One Source Pharmacy, LLC 2MirixaEdge(SM) to be Licensed by One Source Pharmacy, LLC 3Global Intravenous (IV) Iron Drugs Industry 2Global Intravenous (IV) Iron Drugs Industry 3Global Intravenous (IV) Iron Drugs Industry 4Global Intravenous (IV) Iron Drugs Industry 5Global Intravenous (IV) Iron Drugs Industry 6Global Intravenous (IV) Iron Drugs Industry 7
(Date:5/21/2013)... May 2013 EMBO announced today that 52 outstanding ... its membership. Forty-three of the researchers reside in Europe ... of nine Associate Members from Canada, China, India, Japan ... around 1600 life scientists. , "Our members are the ... Director Maria Leptin said. "We have been building our ...
(Date:5/21/2013)... GA (PRWEB) May 21, 2013 ... ScripNet and Procura Management, today announced that it ... at Catamaran’s client advisory meeting. Conferred annually, ... partnered with Catamaran to create cutting edge programs ... year, Healthcare Solutions was recognized for its clinical ...
(Date:5/21/2013)... New York, NY (PRWEB) May 21, 2013 ... leukemia, melanoma or non-small cell lung cancer reported that ... behavior in their medicine use, according to new findings ... (NHWS), conducted by Kantar Health . The research ... Meeting for ISPOR (International Society for Pharmacoeconomics and Outcomes ...
(Date:5/21/2013)... A plastic surgery Internet marketing ... surgery SEO services following an Internet survey. , ... the “Best Plastic Surgery SEO Services”. , Sources ... predictable. Well-known in the plastic surgery Internet marketing ... any other selection based on superior client results. ...
(Date:5/21/2013)... It’s nearly summer and millions of kids will soon be ... or fall sports. In many cases a physical exam ... , To help parents during this busy time, MedSpring is ... physicals at just $29. As part of the ... perform a physical exam and complete required forms. Patients can ...
Breaking Medicine News(10 mins):Health News:EMBO announces 52 new members for 2013 2Health News:Healthcare Solutions Receives Innovation Award From Catamaran 2Health News:Two in Three Cancer Patients are Non-Adherent with Their Medications, According to Kantar Health Research 2Health News:Two in Three Cancer Patients are Non-Adherent with Their Medications, According to Kantar Health Research 3Health News:JD Media Surge's CosmeticSurgeonsOnline.com Voted #1 Source for Plastic Surgery SEO 2Health News:MedSpring Offers Camp and Sports Physicals For $29 2
... of his other colleagues in the industry with his huge list ... his tour of Europe. ,A source said that ... the tablets are quite difficult to get in Europe. ... are difficult to get in Europe," the Sun quoted the source, ...
... to a new review of studies,doctors are famous for ... of medication errors each year. Electronics to the ... entry systems saw a 66 percent drop in prescription ... are responsible for as much as 61 percent of ...
... Gullotta, said today that the review of childrens television standards by ... a ban on junk food advertising in childrens TV viewing times. ... to the ACMA review and he urged all groups concerned with ... ban on junk food advertising to kids must be a priority ...
... version of a molecule found in the egg cells of ... with the first drug treatment for brain tumours. ... tumour cell and binds to its surface before invading the ... to die. ,In new research published in the ...
... has found that fishes use the threat of punishment ... line and the social order stable. ,Their ... humans, has been hailed by some of the worlds leading ... the Proceedings of the Royal Society of London Series B. ...
... and soft drinks, may seem like harmless snacks and beverages, ... permanent damage to teeth. ,Its known as ... the effect of acid on the teeth that leads to ... of tooth erosion are fundamental to keeping teeth healthy for ...
Cached Medicine News:Health News:Computerized Doctors Order Reduce Prescription Errors 2Health News:Computerized Doctors Order Reduce Prescription Errors 3Health News:Brain Tumor Drug in Frogs A New Report 2Health News:Fishes Use Threat of Punishment in Mating Process 2Health News:Too Much of Acidic Foods can Cause Permanent Damage to Teeth 2
... Quinton Q-Track II Holter Monitoring System uses ... produced the worlds first true 12-lead digital ... presentation of any beat contained in the ... , ,The preprocessing work done by the ...
... an automatic petri dish streaking machine. ... up to 180 pre inoculated petri ... in substantial cost savings. The ISOPLATER® ... standardizes streaking procedures and increases safety ...
Data review and analysis is carried out with the Acquidata Uromac software already supplied with Acquidata Uromac Lab based urodynamics systems...
A compact mobile System Cart gives mobility within your department. The cart accomodates the Uromac Median data processor, desktop computer, printer and provides stowage space. Patient related transd...
Medicine Products: