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The Centers For Medicare and Medicaid Services Issues Advance Guidance to Part D Plan Sponsors Allowing the Use of Generic Sampling as Medicare Part D Drug Utilization Management Tool.
Date:3/10/2011

es. "As the US prescription drug marketplace continues its rapid shift to low cost generics and consumerism, the ability to capture claims data on generic sample utilization at the point of care will help insure the clinical integrity of a Part D plan sponsor's pharmacy database."

In the advance notice, CMS also recognized that generic sampling could be an effective tool to promote compliance with drug therapy and lower costs for Medicare and reduce beneficiary copayments.  "By facilitating access to trial supplies of less costly generic versions of Part D drugs, plan sponsors can enhance their enrollees experience in Part D by reducing their current and future cost sharing expenses.  In the case of low income beneficiaries, facilitating medication starts on generic versions of drugs also helps to limit federal low income costs sharing subsidy requirements and overall program costs for the Medicare Trust Fund."  

"Traditional pharmaceutical cost management approaches have been maximized and Part D plan sponsors are seeking new tools to engage and influence physician and consumer behavior at the point of care," stated Robert Feeney, Chief Executive Officer of MedVantx. "The MedVantx physician network has helped over 2M patients start on generic therapy at the point of care and we are excited about the potential use of the MedVantx platform in the Part D marketplace," added Mr. Feeney.

Information regarding the Advanced Notification Guidance from The Centers For Medicare and Medicaid Services web site at www.cms.gov/PrescriptionDrugCovContra/Downloads/2011CombinedCallLetter.pdfAbout MedVantx, Inc.MedVantx is an innovative consumer medication management and delivery company committed to streamlining access, reducing costs and providing highly relevant information to benefit patients, physicians, health plans and manufacture
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SOURCE MedVantx, Inc.
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