Navigation Links
The Access Group Wins Big in the 2012 Pharma Choice Awards
Date:2/11/2013

BERKELEY HEIGHTS, N.J., Feb. 11, 2013 /PRNewswire/ -- MedAccess, an Access Group Company, graced the cover of the January issue of PM360 as the overall "grand tier" winner of the Pharma Choice Awards, netting a gold in the coveted branded print ad category. The Access Group was also awarded an additional gold and a silver.

PM360, a leading health-marketing industry trade magazine, recognizes the best print and digital campaigns in the industry. All submissions are placed online, where readers from the pharmaceutical industry and pharma advertising vote for their favorites based on content, format, imagination, influence on the industry, and overall quality.

"Winning three awards and the cover story is a milestone achievement for our firm. Moreover, it further validates our lifecycle management vision and being the 'all-in-one' provider for promotional, educational, and managed markets support," said Dave Gagliano , President and Chief Executive Officer.

MedAccess wins gold for Andrew Technologies

Category: Print, professional campaign
Campaign: Liposuction Improved

MedAccess, an Access Group company, specializes in promotional advertising and medical education. Its client, Andrew Technologies, is the manufacturer of the HydraSolve™ Lipoplasty System—a smooth new approach to aesthetic body contouring, and the only noncutting liposuction technology. Utilizing warmed and low-pressurized saline solution, a specially designed cannula employs Tissue Liquefaction Technology to simultaneously liquefy and remove fat without damage to other vital tissues.

"This campaign has provided our client with the stopping power they were looking for in their launch communications. It really mimics the innovation that their unique product provides," commented Leana Wood , the Partner who leads MedAccess.

The Access Group wins gold for Boehringer Ingelheim Pharmaceuticals, Inc.  

Category: Print, unbranded
Campaign: InStep

The Access Group developed the InStep program to empower patients to achieve improved adherence and self-management with chronic conditions such as diabetes and cardiovascular and respiratory conditions, positioning Boehringer Ingelheim Pharmaceuticals, Inc. as a customer-centric leader.

The Access Group wins silver for AstraZeneca

Category: Print, sales aid 
Campaign: Nexium® Cost and Coverage Platform

In order to overcome the misperceptions regarding the cost and coverage of Nexium® (esomeprazole magnesium), the Access Group collaborated with AstraZeneca to create a program that correctly positions Nexium as an affordable product with good coverage and co-pay offset tools.

"Cost and coverage is all about correcting misperceptions and helping providers and office staff understand the true out-of-pocket costs for their patients," added Seth Gordon , Partner, the Access Group.

About the Access Group

The Access Group is the leading independent strategic health care communications network composed of 8 distinct companies: Access Alliance, Access Communications, Catalyst, Fusion Medical Communications, MedAccess, Promidian, S3 – Strategic Selling Solutions, and StrataMed. The firm employs more than 85 health care marketing specialists and senior leaders with experience in management consulting, medical education, marketing communications, managed markets, training, and brand promotion.

The Access Group is headquartered in Berkeley Heights, New Jersey, with offices in New York City, Chicago, and San Diego. To learn more about our firm, please visit www.theaccessgp.com or contact Dave Gagliano , President and CEO, at (908) 508-6700.

 


'/>"/>
SOURCE Access Group
Copyright©2012 PR Newswire.
All rights reserved

Related medicine technology :

1. As Smartphone Usage Expands, Survey Says Nurses and Nursing Students Want Mobile Access to Credible Drug Data
2. Quest Diagnostics Establishes Unique Healthcare Identifier to Improve Access to Vital Patient Health Information; 80 Million Patient IDs Created to Date
3. National Patient Advocate Foundation Praises Signing of the Delaware Cancer Treatment Access Act into Law
4. Access Legal from Shoosmiths Announces £10.8m Payout for 11-year-old Left Disabled From Birth
5. Upcoming Presentations on Global Market Access Issues and Trends in Health Economics and Outcomes Research at ISPOR 2012 by Novel Health Strategies
6. Elevate Provides Remote Access to Personal Health Records Using MyMedicalRecords.com
7. 3SBio Inc. To Present at the DB Access Asia Conference 2012
8. Glooko Launches the Glooko™ IR Adapter to Give ACCU-CHEK® Blood Glucose Meter Customers Access to the Glooko Logbook Solution
9. CBIs Access World Combines 3 Events for 3 Days of Content, Connections, Community
10. At SIIM 2012 Siemens Healthcare Demonstrates Departmental IT Solutions That Help Administrators Increase Access while Managing Costs
11. Elsevier and Russias Skolkovo Foundation Sign Access Agreement to SciVerse Scopus and SciVal Funding
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/8/2016)... , Feb. 8, 2016  Sangamo BioSciences, Inc. ... genome editing, announced that the U.S. Food and ... New Drug (IND) application for SB-318, a single ... for Mucopolysaccharidosis Type I (MPS I). The SB-318 ... to initiate a Phase 1/2 clinical study (SB-318-1502) ...
(Date:2/8/2016)... , February 8, 2016 ... new report published by Allied Market Research titled, ... Opportunities and Forecasts, 2014-2020", estimates the world synthetic ... Nucleotide synthesis and sequencing technology segment would continue ... and software tools segment, collectively, held around half ...
(Date:2/8/2016)... , 8. Februar 2016  LivaNova, PLC, ... eine Infografik mit dem Titel „Epilepsy Around ... mit der der Krankheit gegenüber ein größeres ... ermutigen soll, Medikamentenresistenz bei Epilepsie auf dem ... Diskussion zu machen. Mithilfe der neuen Infografik ...
Breaking Medicine Technology:
(Date:2/8/2016)... ... 2016 , ... Stephanie Hebert Insurance Agency, serving families of ... charity campaign. As part of their ongoing community involvement program, funds are now ... children deserve a voice, and in the spirit of neighbors helping neighbors in ...
(Date:2/8/2016)... ... 2016 , ... Brenton Engineering , powered by Pro ... wrapped products at WestPack 2015, February 9-11, in Anaheim, California. This new solution ... or fully-automatic case packing with a small footprint, rugged, highly flexible, and cost-effective ...
(Date:2/8/2016)... Hilton Head Island, SC (PRWEB) , ... February 08, 2016 , ... ... Head and surrounding areas with a vital new community enrichment program, has teamed up ... to local women and children suffering from intimate abuse. To support all those victimized ...
(Date:2/8/2016)... ... , ... Delta Dental of California and its affiliated companies announced today that ... who recently retired as president and CEO of Delta Dental of California and its ... Year , helped lead the effort to raise funds for studies to strengthen pancreatic ...
(Date:2/8/2016)... ... February 08, 2016 , ... Eating disorders ... significant number of women and men with eating disorders report a history of ... predicts the development of an eating disorder. , At the 2016 iaedp ...
Breaking Medicine News(10 mins):