Navigation Links
The Access Group Wins Big in the 2012 Pharma Choice Awards
Date:2/11/2013

BERKELEY HEIGHTS, N.J., Feb. 11, 2013 /PRNewswire/ -- MedAccess, an Access Group Company, graced the cover of the January issue of PM360 as the overall "grand tier" winner of the Pharma Choice Awards, netting a gold in the coveted branded print ad category. The Access Group was also awarded an additional gold and a silver.

PM360, a leading health-marketing industry trade magazine, recognizes the best print and digital campaigns in the industry. All submissions are placed online, where readers from the pharmaceutical industry and pharma advertising vote for their favorites based on content, format, imagination, influence on the industry, and overall quality.

"Winning three awards and the cover story is a milestone achievement for our firm. Moreover, it further validates our lifecycle management vision and being the 'all-in-one' provider for promotional, educational, and managed markets support," said Dave Gagliano , President and Chief Executive Officer.

MedAccess wins gold for Andrew Technologies

Category: Print, professional campaign
Campaign: Liposuction Improved

MedAccess, an Access Group company, specializes in promotional advertising and medical education. Its client, Andrew Technologies, is the manufacturer of the HydraSolve™ Lipoplasty System—a smooth new approach to aesthetic body contouring, and the only noncutting liposuction technology. Utilizing warmed and low-pressurized saline solution, a specially designed cannula employs Tissue Liquefaction Technology to simultaneously liquefy and remove fat without damage to other vital tissues.

"This campaign has provided our client with the stopping power they were looking for in their launch communications. It really mimics the innovation that their unique product provides," commented Leana Wood , the Partner who leads MedAccess.

The Access Group wins gold for Boehringer Ingelheim Pharmaceuticals, Inc.  

Category: Print, unbranded
Campaign: InStep

The Access Group developed the InStep program to empower patients to achieve improved adherence and self-management with chronic conditions such as diabetes and cardiovascular and respiratory conditions, positioning Boehringer Ingelheim Pharmaceuticals, Inc. as a customer-centric leader.

The Access Group wins silver for AstraZeneca

Category: Print, sales aid 
Campaign: Nexium® Cost and Coverage Platform

In order to overcome the misperceptions regarding the cost and coverage of Nexium® (esomeprazole magnesium), the Access Group collaborated with AstraZeneca to create a program that correctly positions Nexium as an affordable product with good coverage and co-pay offset tools.

"Cost and coverage is all about correcting misperceptions and helping providers and office staff understand the true out-of-pocket costs for their patients," added Seth Gordon , Partner, the Access Group.

About the Access Group

The Access Group is the leading independent strategic health care communications network composed of 8 distinct companies: Access Alliance, Access Communications, Catalyst, Fusion Medical Communications, MedAccess, Promidian, S3 – Strategic Selling Solutions, and StrataMed. The firm employs more than 85 health care marketing specialists and senior leaders with experience in management consulting, medical education, marketing communications, managed markets, training, and brand promotion.

The Access Group is headquartered in Berkeley Heights, New Jersey, with offices in New York City, Chicago, and San Diego. To learn more about our firm, please visit www.theaccessgp.com or contact Dave Gagliano , President and CEO, at (908) 508-6700.

 


'/>"/>
SOURCE Access Group
Copyright©2012 PR Newswire.
All rights reserved

Related medicine technology :

1. As Smartphone Usage Expands, Survey Says Nurses and Nursing Students Want Mobile Access to Credible Drug Data
2. Quest Diagnostics Establishes Unique Healthcare Identifier to Improve Access to Vital Patient Health Information; 80 Million Patient IDs Created to Date
3. National Patient Advocate Foundation Praises Signing of the Delaware Cancer Treatment Access Act into Law
4. Access Legal from Shoosmiths Announces £10.8m Payout for 11-year-old Left Disabled From Birth
5. Upcoming Presentations on Global Market Access Issues and Trends in Health Economics and Outcomes Research at ISPOR 2012 by Novel Health Strategies
6. Elevate Provides Remote Access to Personal Health Records Using MyMedicalRecords.com
7. 3SBio Inc. To Present at the DB Access Asia Conference 2012
8. Glooko Launches the Glooko™ IR Adapter to Give ACCU-CHEK® Blood Glucose Meter Customers Access to the Glooko Logbook Solution
9. CBIs Access World Combines 3 Events for 3 Days of Content, Connections, Community
10. At SIIM 2012 Siemens Healthcare Demonstrates Departmental IT Solutions That Help Administrators Increase Access while Managing Costs
11. Elsevier and Russias Skolkovo Foundation Sign Access Agreement to SciVerse Scopus and SciVal Funding
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/24/2017)... , Feb. 24, 2017 Juan ... & Associates PC , a boutique securities firm headquartered ... York City , announces that a class action ... Massachusetts  against Inotek Pharmaceuticals Corporation (NASDAQ: ... the Company,s securities between July 23, 2015 and December 30, ...
(Date:2/24/2017)... Februar 2017 ITL Limited, ( ASX: ... ist erfreut, für das zum 31. Dezember 2016 ... exzellente Ergebnisse vorlegen zu können. Eine vollständige Präsentation ... finden Sie hier . ... 2,12 Millionen USD (Dez. 2015: 1,04 Millionen USD; +104 %) ...
(Date:2/24/2017)... -- This report analyzes the worldwide markets for Chiral Technology ... Products: Intermediates, Analytical, and Others. The End Use markets ... The report provides separate comprehensive analytics for the US, ... , and Rest of World. Annual estimates and forecasts ... a six-year historic analysis is provided for these markets. ...
Breaking Medicine Technology:
(Date:2/24/2017)... ... 2017 , ... Indiana Fiber Network (IFN) President and CEO Kelly C. Dyer ... started as the Chairman of the Management Committee when IFN was originally formed in ... recruitment of investor/owners and development of the business plan. He became the first ...
(Date:2/24/2017)... (PRWEB) , ... February 24, 2017 , ... ... marketing services, which specializes in thought leadership , media relations, social media, ... and services that will be powered through Act-On, an intuitive marketing automation platform. ...
(Date:2/24/2017)... ... 24, 2017 , ... Castle Farms, the celebrated Northern ... with the winning couple announced on Feb. 14, 2017, on Facebook. The free ... vendors: A Matter of Taste, Ryan Rousseau Enterprises, A Touch of Spring and ...
(Date:2/23/2017)... , ... February 23, 2017 , ... ... of Justice jointly issued a letter to withdraw previous guidance issued ... their gender identity. The guidance issued in May 2016 by the Obama Administration ...
(Date:2/23/2017)... ... 23, 2017 , ... The Lymphoma Research Foundation (LRF) – ... serving the lymphoma community through a comprehensive series of education programs, outreach initiatives ... Miami Beach to host its Swirl: Miami Wine Tasting Event on March 28, ...
Breaking Medicine News(10 mins):