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TRIA Beauty Leading the Charge in Bridging Gap Between Science and Skin Health
Date:8/2/2011

DUBLIN, Calif., Aug. 2, 2011 /PRNewswire/ -- The challenges of treating acne in a clinical setting are well documented, but TRIA Beauty has developed an innovative program that provides physicians with a viable alternative to traditional treatments. The new TRIA |MD referral program works to bridge the gap between science and skin health via the professional-grade, clinically proven TRIA Skin Perfecting Blue Light device.

The TRIA |MD referral program allows physicians and their patients to take advantage of TRIA Beauty's "prescription for healthy skin." By providing patients access to one of the most scientifically advanced acne treatments available—Skin Perfecting Blue Light—TRIA Beauty gives dermatologists a valuable treatment option to increase patient satisfaction while encouraging compliance because the device can be incorporated into patients' existing treatment regimen. The end result is clear, healthy-looking skin.

"Acne is such a prevalent condition in my practice, and I see it at all ages. It is a challenge to treat due to patient compliance; many treatments don't offer visible results in a timely fashion. That is why adding the TRIA Skin Perfecting Blue Light device to my patients' regimen has been such a success," states TRIA |MD referral program participant Dr. Sue Ellen Cox, Chapel Hill, NC. "Offering my patients the opportunity to purchase and use professional-strength blue light at home in conjunction with their current regimen encourages compliance, meaning they have a better chance of achieving their desired outcome. I love hearing them say that they've gained confidence and self-esteem as a result."

In June, the Journal of Drugs in Dermatology published results from a clinical study that evaluated the TRIA Skin Perfecting System, which includes the blue light device, a proprietary salicylic acid-based cleanser and serum, for the self-treatment of mild to moderate acne. The study showed a statistically significant reduction in lesions as early as one week, which continued through the eight weeks of treatment. A majority of subjects in the study agreed that the System cleared and prevented their acne flares better than any other skin care products and 90% of subjects reported improvements in their skin's overall appearance, tone, texture and radiance.(1)

"With all of the success TRIA Beauty has seen over this past year, we are incredibly excited to add the TRIA |MD Referral Program to our roster of initiatives that continue to enhance the world of dermatology," says Kevin Appelbaum, CEO of TRIA Beauty. "For years, people of all ages have suffered from persistent breakouts and uneven complexion, while doctors have faced an overwhelming challenge of choosing the right mix of topicals and in-office treatments. We're happy to provide physicians and patients with a new acne treatment option that's highly effective, non-irritating and complementary to prescribed treatment regimens."

The TRIA Skin Perfecting Blue Light is clinically-proven and dermatologist tested and is the only FDA-cleared at-home blue light device capable of delivering the same levels of blue light treatment as professional treatments.  

For more information about the TRIA |MD Referral Program, please call 1-877-321-TRIA (8742).

TRIA Beauty, Inc.TRIA Beauty, Inc. creates light-based skincare products that deliver professional results at home. It revolutionized the hair removal industry with the TRIA Hair Removal Laser, the first and only FDA-cleared laser available for use at home that is safe, effective and permanent. TRIA then pushed beauty boundaries with the TRIA Skin Perfecting Blue Light, a breakthrough, FDA-cleared blue light treatment that penetrates beneath the skin surface to eliminate bacteria, reduce inflammation and help deliver clear, healthy-looking, even-toned skin without harsh side effects. Revolutionary Light-Based Skin Solutions: www.TRIABeauty.com

(1) Wheeland, Ronald, MD, FACP and Dhawan, Sunil, MD. Evaluation of a Blue Light Treatment System for the Self-Treatment of Mild to Moderate Acne. J Drugs Dermatol 2011; 10: 596-602.Contacts:

Megan DriscollLauren KlinglerBehrman Communications212-986-7000
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SOURCE TRIA Beauty, Inc.
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