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Swype Cold & Flu Shield Significantly Reduces Occurrence of Colds in Clinical Study
Date:9/27/2011

PONTE VEDRA BEACH, Fla., Sept. 27, 2011 /PRNewswire/ -- Nuance Health today announced the results of an eight-week clinical study that was conducted on their innovative product, Swype Cold & Flu Shield, during the 2010-11 cold and flu season.  

The clinical study, conducted on 103 volunteers who identified themselves as typically susceptible to colds, evaluated the effectiveness, tolerability, and willingness of participants to use a nasal gel to prevent illness.  In previous testing performed by an independent microbiology laboratory, the active ingredients in Swype have been shown to kill over 99.9% of all 25 cold and flu viruses tested including 15 serotypes of rhinovirus and swine influenza (H1N1).  In the study, participants were instructed to use Swype three times daily for eight weeks during the cold and flu season.  The volunteers reported actual use of the product and cold symptoms via weekly email surveys.

The results of the clinical study were outstanding.  Over 83% of volunteers used Swype two or three times per day during the study, an excellent compliance rate for a prophylactic product (fewer people wash their hands after using the bathroom).  In a typical cold and flu season, about 45% of participants would have experienced moderate or stronger cold symptoms during an eight-week period, but only 2% of Swype users reported more than mild cold symptoms.  Overall, users of Swype experienced about 70% fewer colds than anticipated, an unprecedented result for a cold prevention product.

Volunteers in the study offered unprompted praise for Swype Cold & Flu Shield: "I love Swype and tell many about your product," "Overall the product is invisible, light, and easy to use," "Everyone around me is sick, but not me," and "I actually had a cold when I started using Swype and within one day it was gone" are examples of comments posted by Swype users.

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SOURCE Nuance Health
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