Navigation Links
Smith Brothers Cough Drops Wants To Rename Boston "Beardston"

CHICAGO, Oct. 24, 2013 /PRNewswire/ -- Smith Brothers Co., one of the most trusted names in the cough and cold category since 1847, has issued a challenge to the city of Boston, renaming itself "Beardston" for the duration of the 2013 World Series.

In making the announcement, Smith Brothers CEO Steve Silk wants to pay homage to the Boston Red Sox players whose beards have become a national phenomenon.

"We hope Mayor Thomas Menino and the Boston City Council don't object to our cough drop-in-cheek request," said Silk.  "Mike Napoli, Jonny Gomes and the rest of the Boston Red Sox have shown the nation the sheer power of their beards.  They speak to the team's personality and offer a collective rallying cry about the Boston Red Sox brand—exactly how Smith Brothers thinks of itself."

As a special honor to Boston's shaveless "Sultans of Swat," Smith Brothers Cough Drops will donate a percentage of all of product sales made during the 2013 World Series to the Jimmy Fund benefitting Boston's world-renowned Dana-Farber Cancer Institute.  The Jimmy Fund solely supports Boston's Dana-Farber Cancer Institute, raising funds for adult and pediatric cancer care and research to improve the chances of survival for cancer patients around the world.  This year celebrates the 60th anniversary of the Jimmy Fund and Boston Red Sox relationship, and represents one of the most remarkable partnerships between a team and a charity in the history of professional sports.

According to Mark McCumby, Smith Brothers' Senior Vice President, Sales and Brand Development, "the decision to support this cause was a natural.  The Jimmy Fund is an extraordinary organization.  Mike Napoli and Jonny Gomes look just like the Smith Brothers.  Just like the Red Sox, our products have been attacking green monsters in one form or another for decades."

Adding Flavor to the Drop Category
Smith Brothers Cough Drops is bringing innovation to a category that has long been missing it:

The cornerstone of Smith Brothers' product portfolio, Smith Brothers Cough Drops are available in six flavors—Wild Cherry, Black Licorice, Warm Apple Pie, Sugar-Free Black Cherry, Honey Lemon and Menthol Eucalyptus.

Smith Brothers also manufactures the only drops in the cough/cold section specifically formulated for time-of-day use.  Wild Cherry Daytime Drops contain caffeine for a little added energy when a user feels run down during a cold; Honey Lemon Nighttime Drops have melatonin and chamomile to help a user relax before bedtime.

"Smith Brothers Cough Drops is more than the cough drop that your parents used to use," said Silk. "We are committed to delivering superior relief through innovation for cough, colds, flu, allergies and so much more."

Each chewable Smith Brothers Daily C tablet delivers as much Vitamin C as four oranges (500 mg.) and Smith Brothers Mouthwater Lemon/Lime Tablets have a unique formula that stimulates saliva glands and moistens the mouth.

"Ultimately," Silk concluded, "we wish both the Boston Red Sox and St. Louis Cardinals the best of luck during the World Series, but we cannot help but root for our bearded Boston brethren."

About Smith Brothers Co.
Smith Brothers Co. manufactures and markets some of the most iconic brands of great tasting cough & cold remedies and wellness products in the world.  The 'first' cough drop was created in 1847 by James Smith of Poughkeepsie, NY whose two sons, William and Andrew, inherited the growing business in 1866 when it officially became known as Smith Brothers. Today, it is setting the standard in the cough, cold and flu category for innovation and quality delivering superior relief to consumers.  Additional information can be found at


SOURCE Smith Brothers Co.
Copyright©2012 PR Newswire.
All rights reserved

Related medicine technology :

1. GlaxoSmithKline CFO Interviewed on Q3 results
2. The Smith Brothers Co. Selects DEACOM ERP to Strengthen QC and Facilitate Growth
3. Upsher-Smith Announces Development Agreement With Lundbeck
4. H. D. Smith Completes Full Ownership Acquisition Of Triplefin, Solidifying End-To-End Value Chain For Pharmaceutical And Patient Support Services
5. Healthpoint Biotherapeutics To Assume Smith & Nephew Name
6. Clinical Trial Results, Litigation Outcomes and Marketing Authorizations - Research Report on Pfizer, GlaxoSmithKline, Sanofi, AstraZeneca, and Neurocrine
7. GlaxoSmithKline, Community Care of North Carolina harness "small data" to improve patient care and reduce health care costs
8. SHAREHOLDER ALERT: Law Office of Brodsky & Smith, LLC Announces Investigation of Astex Pharmaceuticals, Inc.
9. Upsher-Smith Announces Commercial Availability Of Morphine Sulfate ER Capsules
10. Upsher-Smith Teams Up With Epilepsy Foundation Of Minnesota For 2013 Stroll For Epilepsy
11. GlaxoSmithKline CFO Interviewed on Q2 Results
Post Your Comments:
(Date:12/1/2015)... --  MabVax Therapeutics Holdings, Inc . (OTCQB: MBVX), a ... an Investigational New Drug Application (IND) with the U.S. ... fully human antibody product HuMab 5B1 as a therapeutic ... the Phase I clinical trial early in 2016. ... planned Phase I trial will evaluate the safety, tolerability ...
(Date:12/1/2015)... 2015  Booth #3506 – Claymount is featuring its full ... of the Radiological Society of North America ... Based in the Netherlands , Claymount is ... (NYSE: VAR ) and is one of the world,s ... state automatic exposure control systems for controlling dose during medical ...
(Date:12/1/2015)... , Dec. 1, 2015  Lexicon Pharmaceuticals, ... that top-line data from its TELECAST Phase ... in treating carcinoid syndrome in cancer patients ... clinical benefit observed in its pivotal TELESTAR ... a companion to TELESTAR primarily to provide ...
Breaking Medicine Technology:
(Date:12/1/2015)... NY (PRWEB) , ... December 01, 2015 , ... ... in the 1980s we have seen vast improvements in scientific research and discoveries, ... significant strides, providing increased hope and relief to those affected by HIV/AIDS. Mediaplanet’s ...
(Date:12/1/2015)... New York, NY (PRWEB) , ... December 01, ... ... cause of non-traumatic limb amputations in the United States. Podiatrists are well aware ... (failure to adopt therapeutic behaviors) are often catastrophic contributors to diseases of the ...
(Date:12/1/2015)... ... December 01, 2015 , ... ... Imaging Inc. (“Visage”), a wholly owned subsidiary of Pro Medicus Ltd. (ASX: PME), ... at the Radiological Society of North America (RSNA) 2015 annual meeting through December ...
(Date:12/1/2015)... ... December 01, 2015 , ... Lutronic, a leading innovator of aesthetic and ... to the devices for sale in the United States. Clarity is a Superior ... nm Nd:YAG lasers, into a single platform that is easy to own and operate. ...
(Date:12/1/2015)... ... December 01, 2015 , ... ... and SACC-USA through membership and leadership since 2008. Gary Bruce, President of PartnerTech ... . Gary has spent a significant amount of time in Sweden since joining ...
Breaking Medicine News(10 mins):