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Reportlinker Adds The Prescribing Data Restriction Program: Critical Assessment and Best Practices
Date:11/10/2009

costs by 20%

3.4 Risk of ineffectiveness in the sales force in absence of Rx data - highest loss component

3.5 Impact of the PDRP on competitive edge

4 Critical success factors for complying with the PDRP

4.1 Use and blocking of Rx data

4.2 The issue of reverse engineering

4.3 Changes in technology and systems are a must to comply with the PDRP

4.4 Technology solution

4.5 Existing SFE strategies

4.6 Time and cost of implementation

4.7 Balancing PDRP compliance and the need for a competitive edge

4.8 Defense strategy

4.9 Issues and challenges

5 Best practices towards PDRP compliance

5.1 Best standard operating practices by pharma companies

5.1.1 SFE planning and execution

5.1.2 SFE planning department - senior managers not interacting with physicians

5.1.3 SFE planning department to perform targeting and segmentation

5.1.4 SFE execution department - Sales Rep and DM

5.1.5 Benefits of the above model

5.2 Incentive structure

5.2.1 Option 1

5.2.2 Option 2

5.2.3 Option 3

5.3 Pull-through strategies

5.4 Important parameters to determine the top prescribing physicians within the influential plans

5.4.1 A few more SOPs towards PDRP compliance

5.5 Sales Reps, DMs and PDRP compliance

5.5.1 Training of Sales Reps

5.5.2 Sales Reps' use of Rx data

5.5.3 Sales Reps and the reverse engineering of data

5.5.4 Sales Reps understanding of the 'Big Picture'

5.5.5 Sales Rep employee contracts: Redefined?

5.5.6 Sales Reps and market intelligence

5.6 Technology priorities to comply with the PDRP

5.6.1 SFA/CRM systems

5.6.2 Security of reports

5.6.3 Rx details in incentive slips


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SOURCE Reportlinker
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