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Reportlinker Adds Product Profiles: Depression - Next generation Vies for Second-Line Patients
Date:6/27/2011

s and Lundbeck's selective serotonin reuptake inhibitor Lexapro (escitalopram) to be the leading depression treatment, with a superior efficacy and tolerability profile to other antidepressant brands.

Valdoxan (agomelatine; Servier/Novartis) and several pipeline antidepressants are poised to usurp Lexapro, following its loss of market exclusivity, and become the most attractive depression brands.

Forest's Viibryd (vilazodone) has the hallmarks of a new blockbuster – a novel mode of action, favorable tolerability, and the marketing prowess of Forest. Viibryd will be well received due to its good tolerability, although commercial success comparable to Lexapro will be unattainable as more innovative competitor drugs near the US market.

Your key questions answered

* What is the gold-standard drug for depression?

* How are marketed brands positioned in the depression treatment algorithm?

* Which are the most likely drugs to emerge from the pipeline and how will they impact the way depression is treated?

* What are the comparative strengths and weaknesses of the key depression brands and pipeline candidates?

Executive Summary

Strategic scoping and focus

Datamonitor key findings

Related reports

OVERVIEW

Catalyst

Summary

MARKET DEFINITION AND OVERVIEW

Product overview

MARKETED PRODUCT PROFILES

Lexapro (escitalopram; Forest/Lundbeck)

Drug profile

Development overview

SWOT analysis

Product positioning

Physicians' perceptions of Lexapro

Clinical and commercial attractiveness

Effexor XR (venlafaxine extended release; Pfizer)

Drug profile

Development overview

SWOT analysis

Product positioning

Clinical and commercial attractiveness

Pristiq (desvenlafaxine; Pfizer)

Drug profile

Development overview

SWOT analysis

Product positio
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