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Reportlinker Adds Pharmaceutical Key Trends 2011 Overview - Key strategic trends in the pharmaceutical industry
Date:6/14/2011

NEW YORK, June 14, 2011 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Pharmaceutical Key Trends 2011 Overview - Key strategic trends in the pharmaceutical industry

http://www.reportlinker.com/p0553601/Pharmaceutical-Key-Trends-2011-Overview---Key-strategic-trends-in-the-pharmaceutical-industry.html?utm_source=prnewswire&utm_medium=pr&utm_campaign=Managed_c

Introduction

A number of factors have and will continue to impact pharmaceutical sales and profits going forward. As a result of rising healthcare costs, healthcare budgets are being stretched.

Healthcare payers are also feeling the impact of the global economic downturn.

As a result, payers are introducing a number of cost-containment strategies as well as tougher regulatory measures

Features and benefits

* An overview of drivers of rising healthcare costs

* Review the impact of the global economic downturn on the healthcare and the pharmaceutical industry

* Assess the growing cost-containment and regulatory pressures facing pharma

* An overview of the impact of the patent expiries on pharma together with the industry's responses

Highlights

Aging populations, the growing prevalence of chronic disease, greater use of expensive treatments, and expanding public healthcare coverage are stretching existing healthcare resources. As a result of rising unemployment, healthcare payers are also feeling the impact of
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