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Reportlinker Adds Pharmaceutical Key Trends 2011 - Generics Market Overview: Patent cliff set to drive global generic uptake despite tougher market conditions

tamin compounds. Shionogi has recently expanded its Popon brand‚ adding new formulations to the line. Popon B (muscle fatigue) and Popon Pumeri (eye fatigue) were launched in 2009. In addition to OTC medications‚ Shionogi also markets the Correct brand of denture products.



Key findings

Prescription pharmaceuticals sales and growth rate analysis, 2003–15

Product analysis

Product analysis, 2003–09

Product analysis, 2009–15

Therapy area analysis

Geographic analysis

Launch/core/expiry analysis

Explanation of launch/core/expiry analysis

Launch analysis, 2009-15

Core analysis, 2009-15

Expiry analysis, 2009-15

Launch/core/expiry configuration, 2009–15

Molecule type analysis

Externalization analysis


Key findings

Reconciliation between PharmaVitae-formatted prescription pharma sales and company-reported total sales, 2003–09

Operating costs and profit analysis

Operating costs and profit analysis, 2003–09

Operating cost ratio and profit margin analysis, 2003–09

Operating cost ratio and profit margin analysis, 2009–15

Operating costs and profit analysis, 2009–15


Key findings



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Central nervous system

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Infectious disease






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