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Reportlinker Adds Co-promotion and Co-marketing Agreements in Pharma, Biotech and Diagnostics, 4th Edition
Date:10/7/2010

ent at signing

* Therapeutic area

Each deal title links via Weblink to an online version of the actual contract document, providing easy access to each contract document on demand.

The Co-promotion and Co-marketing Partnering Terms and Agreements in Pharma, Biotech and Diagnostics report provides comprehensive access to available contract documents for over 600 co-promotion and co-marketing deals. Analyzing actual contract agreements allows assessment of the following:

* What are the precise co-promotion and co-marketing rights granted or optioned?

* What is actually granted by the agreement to the partner company?

* What exclusivity is granted?

* What is the payment structure for the deal?

* How are sales and payments audited?

* What is the deal term?

* How are the key terms of the agreement defined?

* How are IPRs handled and owned?

* Who is responsible for commercialization?

* Who is responsible for development, supply, and manufacture?

* How is confidentiality and publication managed?

* How are disputes to be resolved?

* Under what conditions can the deal be terminated?

* What happens when there is a change of ownership?

* What sublicensing and subcontracting provisions have been agreed?

* Which boilerplate clauses does the company insist upon?

* Which boilerplate clauses appear to differ from partner to partner or deal

Table of ContentsNumber of pages: 387Executive SummaryChapter 1 - IntroductionChapter 2 - Trends in co-promotion and co-marketing dealmaking* 2.1. Introduction

* 2.2. Difference between co-promotion and co-marketing deals

* 2.3. Trends in co-promotion deals since 2000

* 2.4. Trends in co-marketing deals since 2000

* 2.4.1. When co-marketing can be useful

* 2.4.2. When co-marketing is the only option

* 2.5. Pure deals and multi-component deals

* 2.5.1.
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