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Reportlinker Adds Bayer Schering Pharma AG: PharmaVitae Profile
Date:9/23/2010

NEW YORK, Sept. 23 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Bayer Schering Pharma AG: PharmaVitae Profile

http://www.reportlinker.com/p0201762/Bayer-Schering-Pharma-AG-PharmaVitae-Profile.html

Introduction

This analysis examines the historical and forecast performance for Bayer Schering in the prescription pharma sector. The profile encompasses global company strategy, portfolio and pipeline analysis and assessment of financi

ABOUT DATAMONITOR HEALTHCARE 2

About the PharmaVitae team 2

Chapter 1 About this profile 3

PharmaVitae Explorer database 3

Chapter structure 3

Executive summary 3

Quarterly update 3

Company introduction 3

Company sales 4

Company financials 4

Key products 4

Data sourcing 4

Sales data 4

Analyst consensus 4

Chapter 2 Executive summary 5

Key findings 5

Prescription pharmaceutical sales and growth rate performance, 2003-15 6

Financial performance, 2003-15 7

Bayer Schering Pharma: PharmaVitae forecasts at a glance 8

Strategic insight 9

Bayer's diversified structure is unusual within Big Pharma peer set 9

Weak revenue performance initiates restructuring strategy in 2003 9

Bayer's restructuring efforts have proved successful to date 10

Bayer's portfolio to drive prescription pharma growth over 2009-15 11

SWOT analysis 12

Strengths 12

Weaknesses 13

Opportunities 13

Threats 15

Table of Contents 16

Table of figures 18

Chapter 3 Quarterly news update 19

Latest quarterl
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