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RedBrick Health's New Approach to Health Engagement and Behavior Change Propels Record Growth in its Employee Health and Wellness Business
Date:1/29/2013

MINNEAPOLIS, Jan. 29, 2013 /PRNewswire/ -- RedBrick Health, a fast growing leader in consumer health engagement and behavior change technology, today announces record client growth over the past year with a diverse group of organizations selecting RedBrick Health to deliver increased and sustained engagement in health among employees and their family members. 

"2012 was another year of record growth that has cemented RedBrick Health as the preferred partner for organizations looking to reinvigorate their health and wellness initiatives," said Dan Ryan , chief executive officer for RedBrick Health. "The innovations we are bringing to market are redefining what a corporate health and wellness program should be. Our adaptive engagement model creates a compelling, interactive experience that helps consumers build sustained healthy habits."

To provide health and wellness solutions that better meet the needs and expectations of today's consumers, RedBrick Health combines emerging models in behavioral science with enabling technologies not even available five years ago, and blends them with consumer engagement techniques proven successful outside of healthcare. An example, RedBrick Journeys™ replace traditional online coaching approaches with an adaptive technology that serves personalized choices and habit-shaping triggers within a game-like experience delivered via web, tablet or smart phones – or with live support. By offering new approaches within a best-practice population health management framework, RedBrick Health is transforming the traditional comprehensive corporate wellness model.

An expanded roster of blue-chip clients now includes market leaders in the hospitality, consumer electronics, high-tech, consulting, media, manufacturing and financial services industries. In addition, RedBrick Health has added public sch
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