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Rally for Safety Launches 100 Student-focused Pilot Program with The Institute for Innovation and Entrepreneurship at UT-Dallas

Rally for Safety, the wearable emergency alerting button and mobile app, with a core mission to help end sexual assault and rape on college campuses, announced that it has partnered with The Institute for Innovation and Entrepreneurship (the Institute) at the University of Texas at Dallas (UT Dallas) for a pilot program focused on the of the Rally for Safety button device and app. More than 100 UT-Dallas students are slated to participate in the pilot, which will begin with an on-boarding night on September 4, 2019. The three-month pilot program will result in data focused on the button and app’s usage and benefits over a multi-month time frame.

“The Institute focused major initiatives this year to partner with a host of innovative and entrepreneurial centers of practice and ventures in North Texas and beyond,” said Dresden Goldberg, Director of Programs and Operations for the Institute at UT Dallas. “This pilot program with Rally for Safety is a direct result of a partnership we launched with Capital Factory. Just as UT Dallas student- and alumni-led startups are provided access to the Capital Factory network, we are open to opportunities with Capital Factory-hosted member companies wanting to partner with the Institute. We look forward to more situations like this one when our student body and other UT Dallas stakeholders can provide a valuable feedback loop for startups at our partners.”

Rally for Safety and the Institute connected through their joint relationship with Capital Factory, The pilot program is slated to work with 100 UT Dallas students, who will be among the first to use the Rally for Safety technology. All of the pilot program participants will receive a free Rally wearable button and access to the premium version of the Rally for Safety app, which features including 911 monitoring, the Rally on-demand community, GPS alerts to selected friends and family, and the signature Rally check-in alerts.

An essential piece to the pilot program is proving that the mobile app features effectively reduce crime related to these students and engenders confidence for students to live safer in the world around them. The volunteer participants will be part of an independent study on the buttons and app administered by The Rally for Safety team. At the culmination of the pilot, students will be given a survey that helps Rally improve its capabilities and better expand its safety reach.

“As former Army Rangers, safety is at the core of our personal and corporate mission, helping the individual user alert their contacts and the authorities, should they sense danger,” said Mike Murphy, co-founder of Rally for Safety. “We look forward to learning the data that emerges from this pilot program with UT Dallas and keeping more people safe from predators and perilous situations.”

Rally wearable buttons will be available on Amazon on September 9, 2019.

More information on Rally for Safety, the wearable button and app can be found:

Rally For Safety is an Austin, Texas, based smartphone app and Internet of Things (IoT) wearable button dedicated to making communities safer. Founded by two former Army Rangers with more than 20 years of special operations, bodyguard and executive protection experience, the Rally For Safety wearable button attaches to a user's phone or keys, while also digitally connecting the Rally for Safety app providing real-time, location-based safety updates and tips. For more information on Rally for Safety, visit

Founded in the UT Dallas Naveen Jindal School of Management in the early 2000s, the Institute for Innovation and Entrepreneurship today operates across all eight schools and research initiatives at UT Dallas, with the mission of enabling the next generation’s new ventures. The Princeton Review and Entrepreneur magazine have ranked the Jindal School’s graduate and undergraduate academic programs in innovation and entrepreneurship No. 11 and No. 23 in the nation. The institute also serves students at the Blackstone LaunchPad at UT Dallas, the most active university incubator in North Texas over the past five years, and it runs the second-largest student-pitch competition in Texas, as well as the award-winning UT Dallas Seed Fund. More at:

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