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Pulse Systems Announces New Sales Representation in the Western United States
Date:2/3/2010

CONCORD, Calif., Feb. 3 /PRNewswire/ -- Pulse Systems announced today that the company has added new sales representation covering most of the Western United States. Effective February 1, 2010, Diverse Technologies, Inc. of Rancho Santa Margarita, CA has been granted an exclusive sales territory encompassing the states of California (except for the San Francisco Bay Area), Arizona, Nevada, Oregon, Washington, Colorado, Utah, Idaho, Wyoming, and Montana.

"We are very pleased to be represented by such a professional sales group in the Western U.S., particularly in the high-potential Southern California market, where Diverse Technologies has a strong presence. We expect this addition will better enable us to support the growth of the expanding medical device industry in the Los Angeles and San Diego areas," said Herb Bellucci, President and CEO of Pulse Systems, commenting on the announcement.

Diverse Technologies consists of a highly experienced technical sales team under the direction of Kirk McElney, supported by Bob McElney and Bob Street.

"Pulse Systems is a great fit for us. We have been very impressed with the skills and enthusiasm of the Pulse team, and we are looking forward to presenting their specialized capabilities to our medical device customers," commented Kirk McElney, President of Diverse Technologies.

In the San Francisco Bay Area, Pulse Systems is represented by The Balducci Group LLC of Pleasanton, CA, under the direction of Brenda Balducci. In other areas of the country, Pulse Systems is represented by Betz-Huber, Inc. of Mendota Heights, MN in the Minneapolis / St. Paul, MN metropolitan area, and by Medical Metals LLC of Ridgefield, CT in the Northeast United States. There has been no change in those sales territories as a result of this announcement.

About Pulse Systems

Pulse Systems provides precision laser cutting of tubular metal components for the medical device industry, including implantable devices such as endovascular stents. The company also supplies value-added finishing processes such as laser welding, electropolishing, Nitinol shape-setting, microblasting, and Class 10,000 cleanroom assembly. Pulse Systems specializes in rapid turnaround of prototype parts, and can support full production volumes through its ISO 13485:2003 and ISO 9001:2008 certified manufacturing operations. To learn more about Pulse Systems, visit www.pulsesystems.com.

Pulse Systems will be exhibiting at the Medical Design and Manufacturing West tradeshow in Anaheim, February 9-11, 2010 (Booth 3426).

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