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Prolifiq Now Available On All Mobile Devices; Compliant Communications for Pharmaceutical and Medical Device Sales Forces
Date:5/3/2011

BEAVERTON, Ore., May 3, 2011 /PRNewswire/ -- Prolifiq, the leading provider of sales content management software for the Life Sciences industry, today announced the release of its enhanced mobility suite. Prolifiq users can now send and track their sales collateral on any tablet or smartphone.

70% of pharmaceutical companies plan to use mobile devices to connect with physicians within the next year, according to a December 2010 BoxTone Mobile Service Management Survey. To meet this growing demand, Prolifiq has enhanced its on-demand software to a comprehensive mobile application that sales representatives use to manage digital content, optimize communications with customers and comply with regulatory standards. For more information, visit www.prolifiq.net/lifesciences.

Timely, Relevant Information Sent Anytime, Anywhere, from Any Device

With Prolifiq's mobile application, sales representatives have immediate access to the latest promotional, educational and scientific materials. Prolifiq's built-in compliance layer ensures that all communications comply with government guidelines and Good Promotional Practices. Prolifiq's software is compatible with the iPhone, iPad, tablet PCs, and Blackberry and Android smartphones.  The software integrates with companies' existing legacy systems, and sales and marketing workflows.

"Life Sciences companies need to adapt to changing opportunities. Mobile technologies coupled with a complex regulatory environment are a driving force in the way Life Sciences engage with their customers," said Steven Lefebure, research vice president of Gartner's Industry Advisory Services.(i)

The use of mobile in business communications is growing fast. Healthcare providers and clinical professionals are beginning to expect faster, up-to-date infor
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