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Pro Athletes Team Up to Champion Gout Awareness
Date:7/9/2013

DEERFIELD, Ill., July 9, 2013 /PRNewswire/ -- For Emmitt Smith, Pro Football running back legend, as an athlete, pain was a part of the job. Yet he describes a gout flare as a level of pain like nothing else he had felt before. Along with an estimated 8 million Americans, Smith suffers from gout, a serious form of arthritis, and he's joining a team of sports stars to share his gout story. Together, they are partnering with Takeda Pharmaceuticals U.S.A., Inc. (Takeda) on the "Champions for Gout Awareness" educational campaign, highlighting the importance of managing the pain of acute gout and the underlying chronic condition in gout patients with hyperuricemia. 

"My gout attack was like a defensive linebacker I never saw coming. The pain and diagnosis surprised me," says Smith. "I had a lot of misconceptions about gout. I thought it was an 'old man's disease', and I thought I could power through the pain on my own. Now I know it's the most common form of inflammatory arthritis in men over the age of 40, and that I have to work with my doctor to help manage my gout."  

Basketball star Alonzo Mourning, pitching great David Wells and stock car racing crew chief Kevin "Bono" Manion – champions in their own sports – are joining Smith in the common goal of connecting with people to reinforce the importance of the patient/doctor partnership in more actively managing the disease. As experts in their sports and gout patients, over the coming months, these champions will share their perspective on key sports moments, as well as what they've experienced and learned about this form of arthritis.

"Like these influential sports figures, many of my patients are surprised by the pain and diagnosis of gout. Gout is a chronic, progressive condition, that may get worse over time," says '/>"/>

SOURCE Takeda Pharmaceuticals U.S.A., Inc.
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