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Pilot Therapeutics Announces Relaunch as Gene Smart(TM) Health
Date:6/18/2008

WINSTON-SALEM, N.C., June 18 /PRNewswire/ -- Pilot Therapeutics Holdings, Inc. today announced the relaunch of Pilot Therapeutics as Gene Smart(TM) Health.

(Logo: http://www.newscom.com/cgi-bin/prnh/20080618/CLW006LOGO )

As an innovator in gene-based nutrition, Gene Smart(TM) Health uniquely combines breakthrough scientific innovation and an in-depth understanding of the health, food, nutrition, and wellness markets to create major new businesses that empower individuals to take care of their health and live life abundantly.

"Through the scientific leadership of our Founder and Chief Science Officer, Dr. Floyd 'Ski' Chilton, we are at the forefront in understanding relationships between nutrition, gene expression, inflammation and health," said Ross Consaul, CEO of Gene Smart(TM) Health.

The company is developing three distinct businesses: Gene Smart(TM) Therapeutics, Gene Smart(TM) Ingredients, and Gene Smart(TM) Wellness.

"Our world's health crisis, with unprecedented levels of obesity accompanied by dramatic increases in chronic inflammatory conditions, is a bold call for action for science-based innovations in prevention, nutrition and wellness," said Keith Wakeman, President of Gene Smart(TM) Health. "Revolutionary advances in our understanding of both nutrition and the human genome provide us with new tools to begin to address these enormous problems."

Gene Smart(TM) Therapeutics is developing a pipeline of over the counter (OTC) products, functional foods & beverages, and veterinary medical foods to prevent and treat chronic inflammatory conditions; Gene Smart(TM) Ingredients creates science-based nutrition ingredients to improve the healthfulness of the world's food supply; and Gene Smart(TM) Wellness integrates prevention into healthcare through clinically validated wellness programs.

"This relaunch is an important milestone that sets the stage for the future of our company," said Dr. Chilton. http://www.genesmarthealth.com

Gene Smart(TM) Health is a Health and Wellness Innovation Company that creates new businesses that empower individuals to take care of their health and live life abundantly.

Through its Gene Smart(TM) Nutrigenomics Discovery Platform, the company examines the influence of natural bioactives on the expression of genes that control the inflammatory process related to numerous chronic inflammatory conditions in humans and animals.

Gene Smart(TM) Health is a subsidiary of Pilot Therapeutics Holdings, Inc., a company founded by Dr. Floyd "Ski" Chilton, Professor of Physiology and Pharmacology at Wake Forest University School of Medicine. Dr. Chilton is also director of the Wake Forest and Brigham and Women's Center for Botanical Lipids which is supported by a grant from the National Center for Complementary and Alternative Medicine and the Office of Dietary Supplements. http://www.mydietaryfats.org


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SOURCE Gene Smart Health
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