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Pharmaceutical Institute Acquires E-Learning Assets from GeneEd, Inc.
Date:12/17/2009

d are comprehensive and highly technical in nature. This acquisition greatly increases the scope and scale of our distance learning catalog," said Garry O'Grady, Senior Vice President and General Manager of Pharmaceutical Institute.

The training resources acquired from GeneEd will add to Pharmaceutical Institute's already extensive library of training resources that include

  • Understanding Pharma - the most comprehensive introduction to the workings of the pharmaceutical and biotech industry and an end-to-end perspective on the functional areas of a typical biopharmaceutical company
  • Managed Markets Excellence - a comprehensive training solution that addresses the critical need for specialized training in the complex and constantly evolving managed markets environment for pharmaceutical and biologic products

About the Pharmaceutical Institute

Pharmaceutical Institute is a leading provider of specialized training programs for the pharmaceutical and biotech industry. We partner with subject matter experts from our parent company, Campbell Alliance, to develop highly-impactful distance learning solutions for professionals within all major pharmaceutical company functions, including Brand Management, Business Development, Clinical Development, Managed Markets, Medical Affairs, Sales, and Trade and Distribution. Pharmaceutical Institute is based in Raleigh, N.C. For more information, please visit www.pharmainstitute.com.

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