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PDR Network and OPTIMIZERx (SampleMD) Announce Partnership to Deliver Patient Financial Support Programs Within EHR Workflow
Date:5/29/2013

MONTVALE, N.J. and ROCHESTER, Mich., May 29, 2013 /PRNewswire/ -- PDR Network®, the leading distributor of FDA-approved patient drug safety and support services for electronic health record (EHR) and e-prescribing (e-Rx) platforms, today announced a strategic partnership with OPTIMIZERx Corp. (OTCBB: OPRX), the industry innovator in developing and delivering digital patient financial support technology within the e-prescribing workflow. Under the agreement PDR will bring to market OPTIMIZERx's patent solution for e-Coupons in EHR workflow to the parties' extensive combined EHR network.

"Today's healthcare providers view the EHR as their 'desktop' – the center of their workflow – relying on them to provide convenient access to critical information throughout their day," said Andrew Gelman , senior vice president, EHR vendor relations, PDR Network. "By partnering with OPTIMIZERx, we will become a hub for that information, offering the most comprehensive patient financial support solution to manufacturers and thus helping healthcare providers bring dramatic savings to their patients on their medications." 

OPTIMIZERx's SampleMD patented technology has been the leader in integrating electronic vouchers, co-pay and other targeted patient support directly within the e-prescribing workflow providing solutions for many of the top drug manufacturers.   

"By integrating into the PDR Network platforms, we will open new opportunities for our bio/pharmaceutical clients to reach healthcare providers with product information and financial support programs that will help their patients begin and adhere to therapy, improving health outcomes," said Shad Stastney , chief executive officer, OPTIMIZERx. "Through this relationship, our companies will lead the industry in delivering innovative service
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SOURCE PDR Network
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