Navigation Links
Overcoming Regional Marketplace Complexities to Successfully Launch a Global Brand Website
Date:9/27/2013

CHAPEL HILL, N.C., Sept. 27, 2013 /PRNewswire/ -- Pharmaceutical brand leaders understand the importance of optimizing a product's web presence to reflect the needs of a global marketplace. Thus, brand websites - in addition to having appropriate resources and content – need to meet the needs of key stakeholders while recognizing regional differences in regulations and culture.

A recent Best Practices, LLC study offers critical insights into the launch of global brand websites. The importance of maintaining your product website is apparent, with more than half of benchmarked companies averaging more than $100,000 in annual spending on website development and maintenance, according to the study. If an organization isn't frequently refreshing and referencing its webpage, it is dramatically impacting the potential success of a critical customer-facing medium.

The new report, "Optimizing Global Brand Website Launches," illustrates how to best leverage the global online presence of a product at launch. The research also investigates emerging trends and includes valuable insights and metrics around resources, web content creation and review, objectives and performance measurement.

Key study topic areas include:

  • Resources and Activity Timing
  • Website Content Creation, Approval and Review
  • Website Structure and Factors Shaping Development
  • Website Objectives, Functions and Performance Metrics
  • Website Optimization Best Practices and Lessons Learned

This benchmarking research study reflects the global product website optimization strategies used by 11 major pharmaceutical companies.

To learn more about this report, download a complimentary excerpt at http://www3.best-in-class.com/rr1235.htm.

For more information on other recent primary research studies, contact us at 919.403.0251 or visit our website at http://www.best-in-class.com/.

ABOUT BEST PRACTICES, LLC
Best Practices, LLC is a leading benchmarking, consulting and advisory services firm serving biopharmaceutical and medical device companies worldwide. Best Practices, LLC's clients include all the top 10 and 48 of the top 50 global healthcare companies. The firm conducts primary research and consulting using its comprehensive proprietary benchmarking tools and analysis. The operational insights, findings and analysis form the basis for our Benchmarking Reports, databases and advisory services to support executives in commercial and R&D operations.


'/>"/>
SOURCE Best Practices, LLC
Copyright©2012 PR Newswire.
All rights reserved

Related medicine technology :

1. Cempra, Inc. to Present at the NIAID Workshop Bridging the Gap - Overcoming Bottlenecks in the Development of Therapeutics for Infectious Diseases
2. Overcoming Challenges in Amblyopia Detection using Visual Evoked Potential (VEP)
3. Hamilton Regional Laboratory Medicine Program Announces Decision to Acquire COPANs WASPLab, the Next Generation Full Laboratory Automation and Digital Bacteriology System
4. Fountain Valley Regional Medical Center Becomes Orange Countys First Hospital Awarded Advanced Certification In Inpatient Diabetes Care
5. Athens Regional Medical Center Boosts Patient Safety with Expanded Use of Capnography
6. Zebrareach To Power Spotsylvania Regional Medical Center Employee Discount Program
7. Shaw Regional Cancer Center Chooses RAD Technologys Temporary Radiotherapy Vault System To Provide Continuous Care To Patients During New Linear Accelerator Installation
8. Both Biosimilar and Reference Biologics Companies Must consider Various Product-Specific and Regional Strategies to Navigate a Dynamic and Uncertain Global Market
9. WuXi PharmaTech and Open Monoclonal Technology Expand Human Antibody Development and Commercial Opportunities for Asian Regional and Global Pharmaceutical Companies
10. MedInformatix RIS Advances Carolina Regional Radiologys Progress in Meeting Meaningful Use Objectives
11. Vertellus Specialties Selects HORN Essentials as Regional Distribution Partner in US West and Southwest for Personal and Consumer Care Products
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/12/2016)... , February 12, 2016 /PRNewswire/ ... nicht anders vermerkt)   http://www.sedar.com ... http://www.telestatherapeutics.com abrufbar.    --> ... des Unternehmens http://www.telestatherapeutics.com abrufbar.    ... (TSX:TST; PNK:BNHLF) veröffentlichte heute seinen Konzernabschluss des ...
(Date:2/12/2016)... , Feb. 12, 2016  SI-BONE, Inc., a medical device company ... ("iFuse"), a minimally invasive surgical (MIS) device indicated for fusion for ... Services, Inc. (NGS), the Medicare Administrative Contractor (MAC) covering the states ... Maine , Massachusetts , ... New York , Rhode Island , ...
(Date:2/12/2016)... , Feb. 12, 2016  Memorial Hermann Health System ... Dwight Howard to bring a one-of-a-kind experience to ... Using cutting-edge technologies such as 360-degree video and Google ... virtually, then literally – giving the patients and their ... it was all caught on video . ...
Breaking Medicine Technology:
(Date:2/12/2016)... ... February 12, 2016 , ... Mystic Buddha Publishing House ... Blue SKies Buddha, the biography of Rama - Dr. Frederick Lenz. , ... the love of a Buddhist teacher for teaching and helping others. Valentine’s Day ...
(Date:2/12/2016)... ... 12, 2016 , ... CDRH Enforcement Trends: , Back to the Future , Feb. 25, 2016 ... Winston Churchill said, “Those who don’t learn from history are doomed to repeat it.” , ... come knocking this year. But that takes time. , Take a close look at ...
(Date:2/12/2016)... ... February 12, 2016 , ... Coco Libre, the maker ... Red Carpet Events LA GRAMMY’s Style Lounge Event. Coco Libre will offer musicians and ... hydrated before the big event. The invitation-only gifting suite, held this year at the ...
(Date:2/12/2016)... ... February 12, 2016 , ... Every winter, someone is killed, ... the West Penn Burn Center, part of the Allegheny Health Network, has ... bring you the “Space Heaters Need Space” campaign. , “Space Heaters Need ...
(Date:2/12/2016)... (PRWEB) , ... February 12, 2016 , ... Vail knee ... Industry Physician Leaders to Know in 2016 . The list consists of physicians establishing, ... physicians to establish this list. , An Ambulatory Surgery Center, also known as ...
Breaking Medicine News(10 mins):