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Orthofeet Partners with American Association of Diabetes Educators (AADE) To Promote Foot Health and Mobility
Date:1/14/2014

NORTHVALE, N.J., Jan. 14, 2014 /PRNewswire/ -- Orthofeet, a leading designer and manufacturer of specialty footwear for diabetes patients, announced a partnership with the American Association of Diabetes Educators (AADE) to develop a grassroots educational campaign promoting foot health for adults with diabetes.  

"Our alliance with the AADE supports our corporate mission to help adults with diabetes maintain their mobility and lead healthy, active lives," said Steve Wasik, CEO, Orthofeet.  "Diabetes educators are on the front lines of caring for diabetes patients – and are uniquely suited to help prevent common foot health complications that may compromise quality of life for those patients."

Adults with diabetes are vulnerable to a condition called neuropathy, characterized by a loss of sensation in their feet.  For these patients, a minor irritation or cut can go unnoticed and develop into a blister, ulcer or much more serious problem, leading to amputations.  Clinical studies show that ongoing preventive foot care and therapeutic footwear can help patients maintain their foot health.

"Our network is excited about the Orthofeet partnership as it addresses a major need gap in patient care," said Bill Wald, Vice President Corporate Relations and Development, AADE.  "There are many teaching tools to help patients understand how to monitor glucose levels or eat a healthy diet – but there are very few resources that communicate the importance of daily foot care for this population."

The Orthofeet educational curriculum was developed under the guidance of Dennis Janisse, C.Ped, Director of Scientific Affairs, Orthofeet, in collaboration with the AADE.  The campaign is designed to 'educate the educators' on the role of daily foot care and therapeutic footwear in maintaining mobili
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SOURCE Orthofeet
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