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OTC Pharmaceuticals: Global Industry Almanac, MarketLine
Date:5/2/2012

bal OTC pharmaceuticals market, accounting for 18% of the market's total value.

Europe accounts for 36.8% of the global OTC pharmaceuticals market value.

Johnson & Johnson is the leading player in the global OTC pharmaceuticals market, generating a 12.5% share of the market's value.

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Market Definition

The OTC pharmaceuticals market consists of the retail sale of traditional medicines, cough and cold preparations (tablets, mixtures, lozenges, topical remedies, inhalers), vitamins and minerals (multi-vitamins, single minerals, single vitamins, tonics, cod liver oil), indigestion preparations (tablets, powders, mixtures), analgesics (Paracetamol, Ibuprofen, Aspirinand other analgesics), and medicated skin products (anti-bacteria's, acne treatments, anti-fungal, disinfectants and other), topical OTC medicines (anesthetic products, anti-itch products, antibiotic creams/gels), plasters & bandages (adhesive bandages/plasters, first aid tape, gauze pads/rolled gauze, liquid bandages and other tape or bandage), first aid kits and other (anti-smoking aids, rectal medications, eye/ear drops, sleeping aids, and motion sickness). The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2010 annual average exchange rates.TABLE OF CONTENTSExecutive Summary 2Market value 2Market value forecast 2Category segmentation 2Geography segmentation 2Market share 2Introduction 49What is this report about? 49Who is the target reader? 49How to use this report 49Definitions 49Global OTC Pharmaceuticals 50Market Overview 50Market Data 51Market Segmentation 52Market outlook 57Five force
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