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New Survey Suggests Cultural Ambivalence to Allergies Leaves Many Suffering Needlessly
Date:3/20/2008

ve on behalf of Schering- Plough/MERCK Pharmaceuticals and is based on telephone interviews conducted January 8 - 23, 2008, with 1,006 adults 18 years or older throughout the United States who suffer from indoor or outdoor allergies. All telephone interviewing was conducted using random digit dialing (RDD) methodology. The data are weighted to be representative of U.S. adults 18 years of age or older who have indoor or outdoor allergies. The sampling error for this survey is plus or minus 3.2 percentage points at the 95 percent confidence level.

About the Attitudes About Allergies: Physician Survey

This survey was conducted by Harris Interactive on behalf of Schering- Plough/MERCK Pharmaceuticals and is based on telephone interviews conducted January 8 - February 1, 2008, with 302 physicians who treat patients with allergic rhinitis. The physician sample included 102 primary care physicians, 100 allergists, and 100 otolaryngologists (ear, nose, and throat specialists). The total sample of physicians was weighted to be representative of the population of physicians in the U.S. who treat patients with allergic rhinitis. The sampling error for this survey is plus or minus 5.8 percentage points at the 95 percent confidence level.

About Harris Interactive(R)

Harris Interactive is one of the largest and fastest-growing market research firms in the world. The company provides innovative research, insights and strategic advice to help its clients make more confident decisions which lead to measurable and enduring improvements in performance. Harris Interactive is widely known for The Harris Poll(R), one of the longest running, independent opinion polls, and for pioneering online market research methods. The company has built what it believes to be the world's largest panel of survey respondents, the Harris Poll Online. Harris Interactive serves clients worldwide through its North American, European and Asian offices, and through a global network
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SOURCE Schering-Plough; Merck
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