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New Survey Results from 3,000 Postmenopausal Women Living with Vulvar and Vaginal Atrophy
Date:5/16/2013

survey also revealed that despite the widespread impact of this condition, 62 percent of women in the survey said they are "not at all familiar" with VVA and only 24 percent attributed VVA symptoms to menopause. More importantly, women who have been diagnosed with VVA report being dissatisfied with current treatment options. These respondents were using over-the-counter (OTC) lubricants/moisturizers or prescription vaginal products. The vaginal route of administration was identified as a limitation by 39 percent of all participants. Those using prescription vaginal treatments reported a dislike of application procedures and disruption of sexual spontaneity.  

The development of educational programs that foster dialogue between postmenopausal women and their healthcare professionals (HCPs) may help raise awareness and improve management of this prevalent condition.

About the REVIVE Survey
The REVIVE survey was conducted using a large cohort of postmenopausal women in the U.S. who reported having VVA and/or other symptoms consistent with VVA. Women aged 45 to 75 years who were members of the KnowledgePanel®, a nationwide online 56,000-member panel developed and maintained by GfK Knowledge Networks, were invited to participate. Participants completed the survey between May 31, 2012 and June 14, 2012. Panel members were awarded points for their participation redeemable for merchandise, gift cards or cash.

The survey included 3,046 participants, the largest U.S. cohort of menopausal women. Of this cohort, 1,145 women (38 percent) had experienced VVA symptoms in the previous month, and 45 percent and 53 percent, respectively, had experienced VVA symptoms in the previous three and six months. A comprehensive online questionnaire was developed with input and collaboration from a panel of clinicians and researchers in menopause and sexual health, and approved by The Western Institutional Review Board. The REVIVE survey was spon
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SOURCE Shionogi Inc.
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