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New Avenues to Market - Research Report on Isis Pharmaceuticals, Inc., Avon Products, Inc., Elizabeth Arden, Inc., Boyd Gaming Corporation and Ameristar Casinos, Inc.
Date:2/20/2013

NEW YORK, February 20, 2013 /PRNewswire/ --

Today, National Traders Association announced new research reports highlighting Isis Pharmaceuticals, Inc. (NASDAQ: ISIS), Avon Products, Inc. (NSE: AVP), Elizabeth Arden , Inc. (NASDAQ: RDEN), Boyd Gaming Corporation (NYSE: BYD) and Ameristar Casinos, Inc. (NASDAQ: ASCA). Today's readers may access these reports free of charge - including full price targets, industry analysis and analyst ratings - via the links below.

Isis Pharmaceuticals, Inc. Research Report

Isis is the co-developer of Juxtapid's only competitor Kynamro, which costs less at $176,000 a year. The pill was co-developed by pharmaceutical giant Sanofi, and will be marketing it as soon as possible.

However, the pill wasn't well received by both the FDA and the European Medicines Agency, though it was approved at a 9-6 vote. The EU agency cited cancer risks from the drug. Nevertheless, the drug is expected to sell as much as $400 million, with Isis getting 30 to 50 percent of the profits, depending on the total sales of the drug. Tests conducted by the FDA showed that Juxtapid had lowered bad cholesterol by about half during 26 weeks of study in patients who tolerated the drug, while Kynamro reduced bad cholesterol levels by an average of 25% during the first 26 weeks of treatment. The Full Research Report on Isis Pharmaceuticals, Inc. - including full detailed breakdown, analyst ratings and price targets - is available to download free of charge at: [http://www.nationaltradersassociation.org/r/entire_report/555f_ISIS]

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Avon Products, Inc
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SOURCE National Traders Association
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