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National Health Education Campaign: "When Will You Pick?"™ Encourages Families to Make Flu Vaccination a Priority This Fall
Date:9/21/2010

althy throughout the flu season, a quiz to test influenza knowledge, and one-of-a-kind campaign photos and videos, including vignettes with Brandi Chastain. For everyone who "likes" the Facebook fan page, $1 (up to $50,000) will be donated by MedImmune to help support the nationwide flu vaccination education efforts of the non-profit organization Families Fighting Flu. The campaign will also reach families across the country at WPS games and through local events in communities throughout the season, including Atlanta and Chicago among others.

"Vaccination is the best defense we have against influenza and it's something families should make a priority every year, particularly with the universal CDC recommendation for all eligible individuals age 6 months and older receive a flu vaccine," said Dr. Anat Feingold, M.D., a pediatric infectious disease expert. "In fact, visits to the doctor for back-to-school needs are the perfect opportunity to talk to your healthcare provider about flu vaccination. And if your children's school offers in-school vaccination programs, be sure to fill-out and return consent forms so your children can get vaccinated while they're in school."

As many as 60 million Americans get the flu each year, and resulting complications can be significant. Children between the ages of 2 and 17 are twice as likely to get the flu as adults and are the main source for spreading the flu to others – including family members. No one vaccine is right for everyone, so talk to your doctor about which is best for each member of your family.

As a part of the campaign, MedImmune will be an official sponsor of WPS, the world's premier women's professional soccer league, and AYSO, a nationwide non-profit youth soccer organization that develops and delivers quality youth soccer programs to approximately 600,000 players. MedImmune will be the presenting sponsor of the 2010 WPS semifinal playoff series and the presenting partner of the "Defende
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