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Mirixa Corporation Announces MirixaEdge(SM)
Date:10/19/2009

NEW ORLEANS, Oct. 19 /PRNewswire/ -- NCPA 111th Annual Convention -- Mirixa Corporation, the leader in targeted pharmacy-based patient care services, has announced the launch of MirixaEdge(SM). Previewed to independent pharmacists at the National Community Pharmacists Association's annual convention, MirixaEdge enables pharmacists to design their own patient care programs for any of their patients regardless of health plan, employer, or age.

MirixaEdge capitalizes on the nation's leading web-based clinical platform, MirixaPro(SM), which is available to over 40,000 contracted pharmacies nationwide to identify patient health care issues, highlight potential medication-related interactions, and encourage standardized care by pharmacists. MirixaEdge helps jumpstart the process of personalized program creation by providing pharmacists with pre-defined templates for conditions such as diabetes, asthma, and cardiovascular disease. Pharmacists can also take advantage of a template for medication therapy management. Additional MirixaEdge templates are planned.

"MirixaEdge helps pharmacists improve health outcomes for their patients, drive down health care costs and provide greater access to care," said Rick Solano, Mirixa's Chief Executive Officer. "The product expands patient care opportunities for community pharmacy and enables pharmacists to proactively engage their patients in the kind of dialogue that drives customer loyalty and trust."

MirixaEdge provides pharmacies with a standardized platform on which to establish their unique pharmacy patient care programs, capture outcomes measurements, and use that information to educate patients about their health issues.

A select group of MirixaPro participating pharmacies have participated in beta testing of MirixaEdge. One member of the pilot group, Justin Wilson, PharmD., of Valu-Med Pharmacy in Midwest City, OK, anticipates that using MirixaEdge will enhance customer relations and notes, "This tool will provide our pharmacy with a mechanism to proactively engage patients in a dialogue about their medication. By initiating a discussion, our pharmacists will be better able to advise and educate the patient while at the same time encouraging them to adhere to their medication regime and to focus on healthy lifestyle choices."

About Mirixa

Mirixa Corporation, sponsored by the National Community Pharmacists Association (NCPA), is the leader in targeted patient care services delivered via the nation's largest pharmacy-based patient care network. Dedicated to improving patients' health, Mirixa enables the health care community to deliver patient care services through retail pharmacy. The MirixaPro(SM) web-based clinical platform is used by pharmacists to deliver standardized patient care services. For more information, please visit www.Mirixa.com.

    Contact:     Anne Marie Heil
                 610-933-8065 (o)
                 484-886-7540 (c)
                 amheil@amheil.com

SOURCE Mirixa Corporation


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SOURCE Mirixa Corporation
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