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Mirixa Australia Achieves Six Month Milestones
Date:11/17/2009

RESTON, Va. and SYDNEY, Nov. 17 /PRNewswire/ -- Mirixa Corporation, the leader in pharmacy-based patient care services and the Pharmacy Guild of Australia, the peak body representing owners of pharmacies across Australia, announced today results of the first six months of operating activity of Mirixa Australia.

In less than two full quarters of operation, Mirixa Australia has successfully engaged over 40% of all pharmacies nationwide, enabling the delivery of patient care services via the customized Australian version of the MirixaPro(SM) clinical platform.

Mirixa Australia, a subsidiary of the Pharmacy Guild of Australia, now operates patient medication adherence programs, delivered person-to-person at community pharmacy, for both brand and generic medications. Current Australian programs include GSK's Seretide, Pfizer's Lipitor, and generic simvastatin, pravastatin, omeprazole and sertraline medicines offered by Australia's three largest generic medicine distributors, namely Alphapharm, Apotex and Sigma. Programs generally target those patients whose MedsIndex score falls below 70 - an indicator of sub-optimal adherence. The Pharmacy Guild of Australia created and introduced MedsIndex in 2007, and with the help of the Mirixa U.S. team, integrated this score into programs offered through the MirixaPro clinical platform in Australia.

"We're quite proud of what our Australian pharmacy colleagues have accomplished over a very short span of time," said Rick Solano, President and Chief Executive Officer of Mirixa. "The growth rate achieved by Mirixa Australia and its pharmacy partners is truly impressive. They are well on their way to establishing a national pharmacy network to deliver meaningful patient care services similar to what we've achieved here in the U.S.," added Mr. Solano.

Analysis of data by Mirixa Australia across all programs for one of its pilot network pharmacies reveal
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SOURCE Mirixa Corporation
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