Navigation Links
Michael Showalter Joins Prime Therapeutics As Chief Marketing Officer
Date:7/21/2011

ST. PAUL, Minn., July 21, 2011 /PRNewswire/ -- Prime Therapeutics (Prime), announced today that Michael Showalter has joined the company as chief marketing officer (CMO). As CMO, Showalter has overall responsibility for Prime's marketing and product development efforts, focused on helping the company continue to grow as a leading pharmacy benefit manager. Showalter's proven expertise in consumer-oriented strategies will also help prepare Prime for success as the market evolves.

"Michael brings an extensive track record of business strategy, health care marketing and product development expertise to the Prime team," said Eric Elliott, president and CEO, Prime. "I am confident that his diverse skills will allow us to leverage the value of pharmacy – the most frequently accessed component of the health care chain - to help shape our clients' success in the consumer-centric post-reform market. Michael's experience will help us continue to see significant growth, as we have in recent years, through industry-leading product development and helping us communicate Prime's differentiators as an integrated PBM focused on value and transparency."

Previously, Showalter served as the senior vice president of Enterprise Strategic Planning at CIGNA. Prior to that, he was CMO and the general manager of Consumer Driven Product Lines at CIGNA HealthCare, and vice president of Product and Public Affairs at Definity Health. He received his bachelor's degree in Speech/Communication from the University of Minnesota.

Prime Therapeutics is a pharmacy benefit management company dedicated to providing innovative, clinically-based, cost-effective pharmacy solutions for clients and members. Providing pharmacy benefit services nationwide to approximately 17 million covered lives, its client base includes Blue Cross and Blue Shield Plans, employer and union groups, and third-party administrators. Headquartered in St. Paul, Minnesota, Prime Therapeutics is collectively owned by 12 Blue Cross and Blue Shield Plans, subsidiaries or affiliates of those Plans. Learn more at www.primetherapeutics.com.


'/>"/>
SOURCE Prime Therapeutics
Copyright©2010 PR Newswire.
All rights reserved

Related medicine technology :

1. ViaCyte Names Michael Scott Vice President, Device Research & Development
2. U.S. Congressman Michael Capuano to Receive "Lou Gehrig Award" from ALS TDI During Gala Event this November
3. Brin Wojcicki Foundation Announces $50-Million Challenge Grant to Michael J. Fox Foundation to Spur Progress Toward Parkinsons Cure
4. Anaphore Appoints Michael F. Haller, Ph.D., Senior Vice President of Strategic Partnerships and H Casey Logan Senior Vice President of Business Development
5. Lyle Arnold, PhD and Michael Dunn Join Biocept Management Team
6. NxStage® Names Michael Miller, Jr. President, International
7. Mersana Therapeutics Appoints Michael A. Metzger as EVP & COO
8. Michael Douglas, Honored Film Star and Throat Cancer Survivor, Encourages Public to Attend Free Local Screenings During Oral, Head & Neck Cancer Awareness Week
9. Xenon Chief Scientific Officer, Dr. Michael Hayden Receives Prestigious Award for Leadership in Medicine
10. Valeant Pharmaceuticals Extends Contract with J. Michael Pearson as CEO and Appoints Him as Chairman of the Board
11. Hill-Rom Elects Michael Macek as Treasurer
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/11/2017)... Calif. , Oct. 11, 2017  BioPharmX Corporation ... scientific team that developed an innovative way to use ... of the delivery of new drugs. ... Fall Clinical Dermatology Conference will show how researchers from ... Hospital, Harvard Medical School used a suite of imaging ...
(Date:10/11/2017)... -- Hill-Rom Holdings, Inc. ("Hill-Rom") (NYSE: HRC), today provided an ... Puerto Rico , where the company ... Following a comprehensive onsite assessment, ... damage, temporary loss of power and minimal water damage ... operations have resumed, and the company expects to return ...
(Date:10/7/2017)... 6, 2017   Provista, a proven leader ... billion in purchasing power, today announced a new resource ... The Newsroom is the online home for case ... expert bios, news releases, slideshows and events. ... wealth of resources at their fingertips, viewers can also ...
Breaking Medicine Technology:
(Date:10/13/2017)... New York, NY (PRWEB) , ... October 13, 2017 , ... ... most influential people in business to advocate for action towards gender equality at their ... 18,000 views from around the globe, and reached a social audience of over 3 ...
(Date:10/13/2017)... , ... October 13, 2017 , ... ... be giving viewers the lowdown on sciatica in a new episode of "Success ... focuses on current events and innovation and investigates each subject in-depth with passion ...
(Date:10/13/2017)... ... October 13, 2017 , ... “America On The Brink”: the Christian history ... The Brink” is the creation of published author, William Nowers. Captain Nowers and ... WWII veteran, he spent thirty years in the Navy. Following his career as ...
(Date:10/12/2017)... (PRWEB) , ... October 12, 2017 , ... Planet Fitness, ... the U.S., announced today its plans to open a flagship location in Covington, LA ... the former Rooms To Go store next to Office Depot in the Holiday Square ...
(Date:10/12/2017)... ... ... The American College of Medical Informatics (ACMI) will present the 2017 Morris F. ... AMIA’s Annual Symposium in Washington, D.C. AMIA’s Annual Symposium is taking place ... the field of medical informatics, this prestigious award is presented to an individual whose ...
Breaking Medicine News(10 mins):