Navigation Links
Medical Affairs Role in New Product Planning Detailed in Best Practices, LLC Report
Date:5/26/2011

CHAPEL HILL, N.C., May 26, 2011 /PRNewswire/ -- Medical Affairs serves as the linchpin for key new product planning activities that set the stage for a successful market entry of a new product.

Activities such as ad boards, KOL identification & management, clinical trial strategy & planning, and publication strategy & planning, are central to the new product planning process. They also represent the activities where organizations turn to Medical Affairs to play a lead role.

To give Medical Affairs leaders insights into the timing and value of these activities, Best Practices, LLC conducted research that produced the report "New Product Planning: Role and Activities for Medical Affairs." In addition to benchmarks that illustrate when organizations conduct Medical Affairs activities in the development cycle, the report provides narratives from new product planning veterans on how organizations approach these critical activities.

This 50-slide report provides drill down for each of these activities in terms of their timing, intended outcomes, and value for the organization:

  • Advisory Boards
  • Branding of the Science
  • KOL Identification
  • KOL Management
  • Medical Meeting Planning
  • Non-Registration Trials Strategy and Planning
  • Publication Strategy & Planning  

To download a complimentary study excerpt, go to: http://www3.best-in-class.com/rr1079.htm.

Best Practices, LLC used both field surveys and interviews to complete this study. In all, 27 New Product Planning leaders at 25 pharma companies across the globe contributed data. In-depth interviews were conducted with leaders from 13 of the participating companies.

ABOUT BEST PRACTICES, LLC

Best Practices, LLC serves 48 of the world's 50 top pharmaceutical companies.  For 17 years, we have conducted work based on the simple yet profound principle that organizations can chart a course to superior economic performance by studying the best business practices, operating tactics and winning strategies of world-class companies. 


'/>"/>
SOURCE Best Practices, LLC
Copyright©2010 PR Newswire.
All rights reserved

Related medicine technology :

1. Winner Medical Appoints New Independent Director
2. Devicor™ Medical Products, Inc. Agrees to Acquire Neoprobes Gamma Detection Devices
3. Spa & Resort/Medical Aesthetics Expo Platforms Unique Exhibitor Offerings
4. Data Presented at Two Global Medical Congresses Reinforce Benefit of Enbrel® (etanercept) for Patients with Chronic Inflammatory Conditions
5. Announcing the Online Debut of Big Buds (BigBudsMag.com), Your One Source for Growing Medical Marijuana
6. Phreesias Enhanced Integration Capabilities Provide Better Patient Management for Medical Practices
7. iPad Supports Medical Practitioners on the Move
8. Applied Medical Sues Covidien, Asserting Recently Issued Universal Seal Trocar Patent
9. Texas Instruments introduces first quad-channel 16-bit, 100 MSPS ADC for faster, smaller medical imaging equipment
10. Aethlon Medical to Present the Aethlon ADAPT™ System at C21 BioVentures™ Life Sciences Partnering Conference
11. Reportlinker Adds Advanced Digital Medical Equipment Products Market
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:1/17/2017)... Ind. , Jan. 17, 2017  Zimmer Biomet ... in musculoskeletal healthcare , today announced that ... on the strength of the Zimmer Biomet management ... Delp will assume the position of President, ... the Company. Mr. Delp previously served as Zimmer Biomet,s ...
(Date:1/17/2017)... -- OilPrice.com Market Commentary:  A little-known biotech ... with the planned upcoming release of a breakthrough technology ... simple test that is affordable and accessible to the ... markets today include:  Amgen Inc. (NASDAQ: AMGN ... Genetics, Inc. (NASDAQ: CGIX ), Abbott Laboratories ...
(Date:1/17/2017)... -- Research and Markets has announced the addition of the ... offering. ... comprehensive report, identifies and profiles the leading 200 manufacturers and distributors of ... the United States and Europe ... . Profile information for each company in The Top ...
Breaking Medicine Technology:
(Date:1/17/2017)... ... January 17, 2017 , ... For breast cancer clinicians ... (SABCS) or those who desire a more intimate review and analysis of its highlights, ... Bench to Bedside—is being offered by Imedex on February 4, 2017 in Chicago. Chaired ...
(Date:1/17/2017)... ... 17, 2017 , ... Healthful Balance announces the national release ... operated by Ed Stroup, was created to offer the highest quality vitamins and ... customer service. Healthful Balance products can be purchased online through their website, or ...
(Date:1/17/2017)... ... January 17, 2017 , ... Kevin Harrington (one of the ... be featuring DRTV campaigns regarding the topic of Beauty and Personal Care. ... of themselves. What better way to commit to these changes than beginning with personal ...
(Date:1/17/2017)... Florida (PRWEB) , ... January 17, 2017 , ... ... City, a new 21st century approach to infusing high speed technology into the ... area exclusively dedicated to the advancement of healthcare and wellness in a yet-to-be-named, ...
(Date:1/17/2017)... ... January 17, 2017 , ... Mirror Mirror Beauty Boutique, Houston’s premiere ... Diamond Level in Zeltiq’s Crystal Rewards Program. Practice founder, Paul Vitenas, MD FACS, is ... of providers. , Produced by Zeltiq, CoolSculpting is approved by the Food and ...
Breaking Medicine News(10 mins):