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Medela Goes Pink for a Day to Promote Breast Cancer Awareness
Date:11/8/2013

MCHENRY, Ill., Nov. 8, 2013 /PRNewswire/ -- Medela today announced it will make a $7,000 donation to www.Breastcancer.org. Trading their traditional yellow hues for pink for just one day, Medela employees proudly donned their best pink on Friday, October 25, to promote breast cancer awareness. For each person dressed in pink, Medela committed to donating $10, with a final donation totaling $7,000. Participation and enthusiasm was high in the McHenry, Ill., headquarters, and field employees from across the country sent in their pink photos.

"We at Medela are proud to support breast cancer awareness in October and throughout the year. Going pink for a day was a unique way we could demonstrate our support for all of those touched by breast cancer," said Carolin Archibald, president, Medela, Inc.

In a recent interview, Marisa Weiss, M.D., of Breastcancer.org reminded Medela Moms of the benefits of breastfeeding with respect to breast cancer prevention: "There are plenty of small steps women can take to lower their risk of developing breast cancer. One great thing that women can do is breastfeed their babies. Breastfeeding is something any woman can (and should) try, regardless of age, culture, education or income. And there is no threshold for breastfeeding; any breastfeeding is beneficial, but the longer you do it, the lower your risk."

About Medela
Medela provides the most technologically advanced, superior-quality breastpumps and breastfeeding accessories to nursing mothers around the world. A longtime champion of breastfeeding and a Healthy People 2020 Consortium member, Medela is the only company to develop products based on research by the world's leading lactation experts. As a result, Medela's breastpumps are the number one choice of healthcare professionals and healthcare facilities
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