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Malaria No More Announces Innovative Partners For Its 'Power Of One' Malaria Campaign
Date:4/24/2013

(HBO), which lent its new film MARY AND MARTHA to an innovative opportunity to contribute malaria treatments. For every video view of HBO Films' MARY AND MARTHA trailer today, World Malaria Day, Malaria No More will provide a full course of treatment for a child with malaria up to 50,000 treatments. The film, which began airing on HBO on April 20th, tells the story of two mothers who lose children to malaria.

The Power of One also brings in technology innovator Twitter. Their contributions to the initiative will be announced later this year. The campaign is receiving additional financial support from Newman's Own Foundation.

For more information about the Power of One campaign, visit www.Po1.org.

About Malaria No More
Malaria No More is determined to end malaria deaths. We're helping the world get it done by engaging leaders, rallying the public, and delivering life-saving tools and education to families across Africa. Founded in 2006 by business leaders Ray Chambers and Peter Chernin , Malaria No More is working to create a world in which no one dies from a mosquito bite. For more information, visit www.MalariaNoMore.org.

About Power of One
Power of One will offer the global public and corporations the opportunity to help end malaria deaths one dollar and one child at a time. Every dollar donated will fund a full course of life-saving treatment for each child diagnosed with a case of malaria. Malaria No More is grateful for the support and contributions of Power of One corporate partners including Novartis, Alere, News Corporation, Time Warner, Twitter, and more. Additional information is available at www.Po1.org.

Press Contacts:
Erica Lichtenberger
Malaria No More
212-710-5891
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