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MD+DI, the Global MedTech Industry Authority, Highlights the Human Element in Medical Device Design: Designing the Devices Surgeons Want and Pushing the Boundaries of Innovation
Date:12/16/2011

LOS ANGELES, Dec. 16, 2011 /PRNewswire/ -- MD+DI (Medical Device and Diagnostic Industry, UBM Canon's leading brand providing the medical device industry with the latest news, information, and in-depth analysis, announced a series of articles and discussion covering perspectives on the human element of medical device design.

 "We're taking a close look at what the human element means to the medical device industry," stated Brian Buntz, Editor for MD+DI. "To some, the focus of that is on the patient's experience living with a medical device. For others, the emphasis is on producing devices that are safer and easier for physicians to use in their procedures. In an industry focused on saving and enhancing people's lives, sometimes the human element gets lost in the shuffle of regulatory issues, recalls, pricing squeezes, and rising costs—yet it is an integral part of the entire industry."

 

For the first two parts of the series, Buntz spoke with Professor Mary Beth Privitera, a designer of medical devices and biomedical-engineering professor at the University of Cincinnati who oversaw the Medical Design Excellence Awards judging process in 2011 to get her view on the human element of innovation.

 

In the first part, "Designing the Devices Surgeons Want," Privitera states, "The human element is the one common thread that is throughout the entire process and throughout the entire innovation cycle where you get the idea, the inspiration for the idea, and then there is a whole push from a regulatory perspective
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