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Life Extension® Launches New Product Containing ChromaDex's pTeroPure® Pterostilbene
Date:4/6/2011

IRVINE, Calif., April 6, 2011 /PRNewswire/ -- Life Extension, a global authority on nutrition, health, and wellness and a provider of dietary supplements, has launched a product featuring ChromaDex's (CDXC.OB) pTeroPure pterostilbene, which is now available in many local health food stores and natural retailers.

Life Extension pTeroPure contains 50 mg of pTeroPure pterostilbene, a compound naturally found in blueberries.  Pterostilbene has been shown to be superior to a similar compound, resveratrol, which occurs naturally in grapes and is commonly associated with the heart-healthy benefits of red wine.  Pterostilbene has a higher potential for cellular uptake due to its better absorption and longer half-life in the blood, properties that may provide enhanced physiological benefits.  

ChromaDex's pTeroPure pterostilbene is a 99%-plus pure pterostilbene that is superior to other stilbenes on the market due to its sustainable sourcing and ultra-high purity.  ChromaDex was recently presented with the Most Promising Ingredient of the Year award for pTeroPure by Frost & Sullivan, an independent research company.

"pTeroPure continues to make waves in the natural products industry and is an ingredient in more than 17 dietary supplements," remarks Jeremy Bartos, PhD, ChromaDex's pTeroPure Product Manager.  "This partnership with Life Extension adds to that growing list and is indicative of the rising demand for this promising ingredient across the industry.  We look forward to utilizing Life Extension's market expertise, reputation, and retail influence to increase the presence of pTeroPure in the consumer market."

This product is now available through domestic health and natural food stores and online at http://www.lef.org.

About Life Extension

Life Extension is a global nonprofit research
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SOURCE ChromaDex
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