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Kidz-Med VeraTemp Expected in Pharmacies throughout Canada by Fall 2011
Date:2/24/2011

WESTON, Fla., Feb. 24, 2011 /PRNewswire/ -- American Scientific Resources, Inc. ("American Scientific Resources") (OTCQB: ASFX) announces signing Associated National Brokerage, Inc. ("ANB Canada") to distribute Kidz-Med VeraTemp non-contact thermometers in Canada. ANB Canada will leverage their presence in the Canadian drug chain market to place the Kidz-Med VeraTemp in pharmacies throughout Canada by Fall 2011. American Scientific Resources is ISO-13485 certified and now registered under the Canadian Medical Devices Conformity Assessment Scheme (CMDCAS).

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Marc Massoglia, Senior VP Sales, American Scientific Resources notes, "ANB Canada is recognized as a leader in retail pharmacy distribution in Canada. We are delighted to have national coverage from a progressive and innovative group; translations have begun for the packaging and instructions. ANB is expected to start taking delivery of the Kidz-Med VeraTemp in June for on-shelf placement starting in August. We expect to be in the Canadian pharmacies by October or so." ANB Canada has agreed to purchase at least 20,000 units over the next twelve months. "This is an important step in our partnership as this initial order will be a building block for future years of orders and is expected to open the doors for the introduction of new products," said Massoglia.

Steve Stubbs, President, ANB Canada, Inc. states, "ANB is excited to be the exclusive distributor for American Scientific Resources in Canada. We look forward to introducing and growing their Kidz-Med VeraTemp non-contact brand while redefining the thermometry category."

About American Scientific Resources, Inc.

American Scientific Resources, Inc. is a purpose-driven consumer product manufacturer specializing in the clinical, home healthcare, infant and juvenile product industries. The Company sources and designs innovative health and safety products, developing advanced technology and intellectual property. Products are distributed through established relationships in-house and through an ever growing network of leading global healthcare distributors and retailers. Brands under the American Scientific Resources umbrella include Kidz-Med, Disintegrator Plus, VeraTemp and Mebby.

For more information, visit the corporate web site at www.americansci.com, www.kidzmed.com and www.disintegratorplus.com.

Forward Looking Statements

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act. Media Contact: Jerry Jennings Emerson Gerard Associates jerry@emersongerard.com 561-881-7318 Investor Contact: Investor Relations American Scientific Resources IR@americansci.com 561-948-4863
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SOURCE American Scientific Resources, Inc.
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